What is the Value of a Tweet or Facebook Fan?

Laurel Papworth- Social Network Strategy

What is the value of a Facebook Like? What is the $$ figure for a Facebook Fan? What is the value of a Tweet or reTweet? How much is a shared link on Facebook worth? shares a link to an event with their Facebook friends it results in $2.52 Facebook Share $14.

Lance Armstrong and a tweeted Social Media Press Release

Laurel Papworth- Social Network Strategy

On Facebook it’s number of Likes vs number of shares. I guess he is doing exactly that with his last tweet (see below). After all 7 or 8 million received that tweet in their news-stream. Lance Armstrong has decided not to go on fighting the anti-doping charges.

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Facebook for Marketing Research: Political Polls #auspol

Laurel Papworth- Social Network Strategy

What if instead of checking a thousand people, instead of ringing those poor souls when they get home from work and are trying to get dinner on the table, we could just check in on what they were thinking, facebooking, tweeting about? Does Facebook do Sentiment Analysis?

Tweeting during a crisis: #SocialMedia Voice

Laurel Papworth- Social Network Strategy

Shares Just a short little post on the storm around my 3 tweets regarding the Sydney Siege. Many cafe’s have the manager do the tweeting & facebooking, but I wasn’t sure about the Lindt cafe.

2014 217

Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth- Social Network Strategy

How much is a a Tweet worth, in dollar terms? How about a customer sharing a purchase on Facebook – can that make you money? so I pressed the “Tweet this Purchase” button. No one appeared to have bought a copy from my tweeted link, as far as I’m aware.

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Skinbook: Facebook in the nude

Laurel Papworth- Social Network Strategy

in the nude, Facebook meets Ning. Interestingly Skinbook couldn’t work on Facebook, because of their strict no nipples even in breastfeeding photos rules – though it’s clear they are giving it a shot. I wonder if they tweet in the nude.

The Bank of Facebook

Alchemy of Change

This morning I followed a link to an article on ZDNet, somewhat disingeniously titled “Zuckerberg says it’s time for Facebook to become a “Social Business.&# Wow, I thought, could Facebook really be up to something innovative here – a breakthrough in governance and funding to better align the firm with the long-term interests of its customers who already invest so deeply in the service in non-financial ways? Facebook is a very innovative firm. Tweet.

Batman Complicates the Netflix-Facebook Relationship

Alchemy of Change

Managing a relationship between Netflix and Facebook was already complicated enough – but now Batman’s come in and mucked everything up. will be making selected movies available for digital rental on each film’s respective Facebook page. Tweet.

Netflix’s Tricky Dance with Facebook

Alchemy of Change

Netflix is going to get more social, with deeper integration with Facebook – and it’s going to be a tricky dance. It just needs to be very careful about how it negotiates the service’s points of interaction with Facebook’s social graph. Thanks to Liz Gannes at NetworkEffect for her “ Netflix Gets Social: “Extensive” Facebook Integration Is Coming &# piece, highlighting Netflix’s plans as outlined in this recent letter to shareholders.

22 Twitter revenue streams – monetizing tweets

Laurel Papworth- Social Network Strategy

Anyway, I thought I would play around with Twitter business models, given the current interest in premium sponsored tweets in Search (and later timeline) on Twitter (see Fastcompany for more) . Someone tell Facebook too.

April Fools: Facebook Fake Friends

Portals and KM

Unfortunately, it is real and a sign of the times like the PeerIndex offer to give you rewards for tweeting about products and their whole offering in general which seems easy to scam. David found that for $5 you can hire someone to be your girl friend on Facebook.

Why aren’t Australian politicians meeting CEOs of Facebook Twitter etc? #auspol

Laurel Papworth- Social Network Strategy

But when it comes to social media, Australian politicians simply do not understand the scope of metagovernment, scoff at grassroots movements and are not following the lead of overseas Leaders who meet and work with CEOs of Facebook and Twitter. Comment, tweet, and blog away! *If

2013 274

8 ways to deal with negative comments in online communities

Laurel Papworth- Social Network Strategy

How do you respond to a negative comment in an online community, on Facebook? How about a bitchy tweet on Twitter? PS Nestle social media admins criticising activists on their Facebook page for poor grammar and spelling is not what I mean!

Personal Kanban on Facebook and.

Evolving Web

We’ve started a Facebook group for Personal Kanban , a dedicated web site is on the way, and a book is in development. I’m still tweeting about personal kanban through my personal twitter.

My Favorite Tweets for March 2012

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month.   10 Reasons Business Blogging is Better than Facebook [Infographic] bit.ly/HkTDuo. CEOs Who Tweet Held in High Regard bit.ly/GUiCeg. how to tweet in case of a fire yfrog.com/obkjbyp. Pew: Twitter, Facebook Aren’t Moving As Much News As You Think bit.ly/FPwjty.

2012 109

Blog crowdsourcing: Asking Twitter about Facebook

Laurel Papworth- Social Network Strategy

point2five : @ SilkCharm - Facebook. VenessaHunt : @ silkcharm - i still use facebook socially/personally and often recommend it for consumer promorions b2c, but not as often for b2b… angie1234p : @ SilkCharm Depends on the client and what they’re trying to achieve really. justkyp : @ SilkCharm less and less interested in using Facebook personally these days - much prefer Twitter. deltakatie : @ SilkCharm I still regularly use facebook.

College Presidents Blog and Tweet Much More Than Corporate CEO’s

Portals and KM

Nora and Ava Lescault recently published an interesting report, College Presidents Out-Blog and Out-Tweet Corporate CEO’s ?as The highlights included the finding that over half of college presidents studied are posting on Facebook (58%) and tweeting (55%), while 35% host their own blog.

2013 169

State of the Net 2012 – People Tweet Tacit Knowledge – Part One

Elsua

Who would have thought that blogging would be so powerful in the era of social tools, errr, I mean messaging board systems like Facebook, Twitter, LinkedIn, and so forth?

2012 239

Tweeting Your Weight - But Not Mine

Portals and KM

As reported in the Los Angeles Times , a French company, Withings , has equipped a bathroom scale with wifi so you can send you weight and body fat ratio to Facebook and your web site.   Now they added a Twitter feature so you can tweet your weight. Here the perfect holiday gift for the person who has everything. It is also a sure sign that something may be happening, but does Mr. Jones know what it is?

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My Favorite Tweets for March 15 - 31

Portals and KM

Here is the thirteenth in a new series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. RT @ amcafee : Funny list of things Google thinks Facebook causes: [link] Mar 26th. How Much Celebrities And Sports Stars Make Per Tweet [link] 2:10 PM Mar 23rd. RT @ ITSinsider : Tweeting from the future.

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My Favorite Tweets January 16 - 31 2010

Portals and KM

Here is the ninth in a new series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. 3 Reasons why Twitter is better than Facebook [link] > agree + focus + fast action Jan 28th.   Some of these I did to link to things I found useful and others are RTs that I want to save for the same reason.

2010 122

My Favorite Tweets for October 1 - 15 2010

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. CNN study - 29% of Tweets are responded to [link] Oct. Twitter Crushing Facebook's Click-Through Rate: Report [link] via @ SBoSM Oct 12.

2010 144

My Favorite Tweets for December 2010

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. RT @ eric_andersen : on Facebook, 51% of brand followers will purchase that specific brand; on Twitter? How Facebook Reaches $20 Billion in Revenue [link] Dec 17.

2010 109

My Favorite Tweets for July 1 - 15 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. Facebook, Google At War: IT Can't Stay Antisocial [link]. Did Google+ Beat Facebook To The First Social Media Water Closet? Facebook Will Launch In-Browser Video Chat Next Week In Partner w Skype [link] maybe.

2011 126

Tweeting about the Weather Isn't Lame

Web Social Architecture

I have to say, the volume of weather-related tweets this holiday season has been marked. On the one hand, this sudden flood (ahem) of banal weather tweets might seem to confirm once and for all the uselessness of Twitter. So no, tweeting about the weather isn't lame at all.

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My Favorite Tweets for November 16 - 30 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Why Facebook Won't Challenge Google in Search [link]. cflanagan @mor_trisha @eliingraham @rhappe @charlieisaacs Tweet archive: [link]. RT @sympmarc : On Facebook, it's 4.74 RT @socialmedia2day : Microsoft Launching Social Media Network to Compete w Facebook + Twitter?

2011 126

NOT hiring someone based on Facebook or Twitter

Laurel Papworth- Social Network Strategy

Here a potential employer blogged about not hiring someone because she tweeted “I can’t bludge anymore&#. Now I’m not a lawyer – I don’t even charge $$$ like one – but what he had to say about the Privacy Commission was interesting: collecting tweets – e.g. copying and pasting them into a personnel file or a blog post is uncool. You would not believe her most recent tweet to a friend: “Did I tell you I can’t bludge anymore at work?

2010 169

My Favorite Tweets for February 1 - 15 2012

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. movie studios now embrace social media like Facebook and Twitter [link]. Don't Look Now: A Car That Tweets (not sent from my car!)   Some of these I did to link to things I found useful and others are RTs that I want to save for the same reason.

2012 122

My Favorite Tweets for September 1 - 15 2010

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. The 5 Essential Facebook Marketing Tips [link]. Travel industry uses Facebook and Twitter to reach customers [link]. RT @ jbowles : RT @ socialwebabcs 5 Most Essential Facebook Marketing Tips [link].

2010 136

My Favorite Tweets for August 15 - 31 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Hurricane Irene: FEMA Urges People to Tweet, Facebook [link]. Facebook, Twitter Drew Record Numbers Of U.S.   Some of these I did to link to things I found useful and others are RTs that I want to save for the same reason.

2011 116

My Favorite Tweets for October 15 - 30 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. When Consumers Tweet Complaints, Should Brands Respond? Private social networks playing Facebook role in more workplaces [link].   Some of these I did to link to things I found useful and others are RTs that I want to save for the same reason.

2011 122

My Favorite Tweets for November 1 - 15 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. RT @darwineco : Walls Have Eyes: How Researchers Are Studying You on Facebook [link]. RT @euan : 56% Of Young Professionals Won’t Work At A Company That Bans Twitter And Facebook [link].

2011 116

My Favorite Tweets for June 1 - 15 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. Facebook Sees Big Traffic Drops in US and Canada [link]. RT @dhinchcliffe : Facebook? Facebook Accounts For 38% Of Sharing Traffic On Web [link]. RT @darwineco : Facebook and the French Resistance [link].

2011 116

My Favorite Tweets for February 1- 14 2010

Portals and KM

Here is the tenth in a new series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets.   2009 social networking stats Facebook grows Twitter grows 10 times faster [link] via @ SBoSM Feb 12. 10 Apps To Schedule Future Tweets on Twitter [link].

2010 126

My Favorite Tweets for May 15 - 30 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. Facebook to assemble global team of 'diplomats' [link] 3rd largest "nation" RT @ZDNet : "65% of business leaders have plans to buy technology for their group without involving IT at all."

2011 122

My Favorite Tweets for September 16 - 30 2010

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. RT @ dhinchcliffe : Yammer Debuts A Facebook For Enterprise [link]. Facebook Sees Social Commerce Reaching Tipping Point via @ SBoSM [link].

2010 122

Facebook Addiction? | Psychology Today

John Tropea - Delicious Social Network

Facebook Addiction? Is Facebook harder to quit than smoking? Ive been Facebook-free for about six weeks, and I dont miss it at all. I stay in touch with my friends in other ways, and am out of touch with my acquaintances and " Facebook friends," which in all honesty is fine with me. But a recent study claims that for some, quitting Facebook (and Twitter) is more difficult than quitting smoking or giving up alcohol. Facebook OCD. Tweet. FaceBook.

My Favorite Tweets for September 16 - 30 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Facebook’s Mobile Chief: Within 1-2 Years, We’re Going To Be A Mobile Company [link]. Facebook 'app economy' has created more than 182,000 jobs, [link].   Some of these I did to link to things I found useful and others are RTs that I want to save for the same reason.

2011 116

My Favorite Tweets for July 1 - 15 2010

Portals and KM

Here is the twenty first in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. RT @ DearingGroup : Microsoft Crams Facebook Into Outlook With Outlook Social Connector // [link] July 13. RT @ CommunispaceCEO : 34% of Facebook users say it's 1st thing they do in am -- before brushing teeth.

2010 130

My Favorite Tweets for April 1 - 14 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. best time to tweet? KLM hosted an influght dance party inspired by a tweet [link]. Facebook ad agencies - new frontier after SEO?

2011 116

My Favorite Tweets for October 1 - 15 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. RT @eric_andersen : Insightful post on best times to tweet j.mp/ngvpuf RT @socialmedia2day : Analysis: Over 50% of Steve Jobs tweets were from Apple products [link]. Facebook now the size of the Internet in 2004 [link]. Tweet Science [link] from New York Mag via @SBoSM.

2011 109

My Favorite Tweets for August 1 - 15 2010

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. Also see the Darwineco favorite tweets. Why you need a social media strategy, not a Facebook strategy [link]. Google vs. Facebook: Drawing the battle lines [link].

2010 126

My Favorite Tweets for July 15 - 30 2011

Portals and KM

Here is another in a series of posts that provide access to my favorite tweets that contain links to useful information.    Let me know your favorite tweets for the month. RT @eric_andersen : Facebook bans ad promoting user's Google+ account - then disables user's account!   Some of these I did to link to things I found useful and others are RTs that I want to save for the same reason.

2011 116