The HBR List 2009 - How Social Networks Network Best

John Tropea - Delicious Social Network KM

Returningscouts that have found promising sites signal their discoverieswith a vigorous dance, thus recruiting more scouts to the bettersites. The cycle of exploration and signaling continues until somany scouts are signaling in favor of the best site that a tippingpoint is reached. Sociometers record data about face-to-face interactions such asparticipants’ identities and the location and duration of the interaction.

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