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The HBR List 2009 - How Social Networks Network Best

John Tropea - Delicious Social Network KM

Sociometers record data about face-to-face interactions such asparticipants’ identities and the location and duration of the interaction. Analysisof the data showed that teams charged with creating new marketing campaignsoscillated between the centralized communication associated with discoveryand densely interconnected conversations that were mostly with other team members.In

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