How Leadership Is Critical In Content Marketing

Ken Carroll

Leadership is critical in content marketing. Because there simply is no content marketing without the leadership to drive it. As content marketers, you and I must think and act from a leadership perspective if we are to impact on the world. Or boost the content with quality.

2017 116

It’s Time to Talk About Content

Ken Carroll

content” – the kind of content that will. About how you can build a business around your content. If you write a blog, review a book on Amazon, pin pins, or even post updates on Facebook, then you’re now a “content creator”. It seems that we’re all content creators now. But it’s true, nonetheless, that anyone can learn to build valuable assets out of their own content. The Opportunity in Content. Like how to create content, for example.

2015 133

5 Types of Content Calendar and Social Media Planning – Sydney Australia Course 2018

Laurel Papworth- Social Network Strategy

Depending on your organisation you may want different sections, different colour coding or completely different calendars: Most people know content calendars for social media. This is content YOUR create. Here are the 5 types of social media planners you need.

2018 142

Start a Content Business

Ken Carroll

How To Start a Content Business. W hat do you need to start a content business? You see, building a business around content is kind of like a three act play: A ct One : You show people how to solve a problem. Or content, community, commerce, if you prefer.).

2014 138

The Managerial Class Sucks At Content And This Is Your Opportunity

Ken Carroll

Something happens for you when you truly get content - a transformation, an opportunity, an advantage that is hard for others to compete with. I call this the content advantage and I want to show you how it works. Managers Suck At Content.

2015 127

How To Get The Content Advantage

Ken Carroll

What is the content advantage? Well, it’s about using content to power up your business. Because content is the new advertising, the new PR, the new market research, the new messaging and communications. Good content creates awareness, interest, desire. Try content.

2015 127

Getting The Content Advantage 1: Show Up

Ken Carroll

With the right kind of content you start to getting the content advantage. No amount of planning, posturing, or preparation is as useful as actually publishing content. But note that token content - content for the sake of it - won't cut it. . Through content.

2015 127

mLearnCon Mobile Learning Content

Nancy White

In preparation for the workshop, Jason and I had been working on a mobile application with content all about mobile learning. The content is still being developed and decisions are being made. Both have the same content.

Mobile 149

Get Regular Inspiration For Your Content Creation

Ken Carroll

I’ve been creating content in 1988 – training material, initially, and then lots of marketing and other types of content. This week I launch a series that shares with you some of what learned about content creation over that time. Help you create “content leverage” and influence.

2015 116

SpringCM Moves Beyond Content Management

Portals and KM

SpringCM Cloud provides an robust enterprise content management platform. It was founded in 2005 by some industry veterans who wanted to go beyond traditional on-premise content management. This places your content in a better context for your specific work tasks.

2011 151

Why Human Friendly Content Has Influence

Ken Carroll

Human-Friendly Content. You know the mind-blowing thing about human-friendly content? Which means that human-friendly content has influence. Because it''s big: I''m talking about content that allows you to influence how people think , feel , or act.

2015 116

Good Advice for Content Curators

Portals and KM

Sean Carton  wrote an interesting piece, Become a Content Curation King. He defines curation as “the act of sorting through the vast amounts of content on the web and presenting it in a coherent way, organized around a specific topic(s).”   If you spend too much energy looking for useful content, it will interfere with your ability to make sense of it. It is specifically designed to help content curators.

CoP Series #8: Content and Community

Nancy White

We have talked throughout this series on communities of practice about “content.&# Well, what the heck is content, why is it important and how do we make the most of it - especially when there is a LOT of it. What do we mean by “content?&# . Members Creating Content.

CoP 130

March Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning March 1, 2011 to March 31, 2011 Featured Sources The following are the top items from featured sources based on social signals. Getting Started With Mobile Learning?

Mobile 224

Human Friendly Content Is The Most Influential Content You Can Create

Ken Carroll

Human-friendly content is the most influential content you can create. You know the mind-blowing thing about human-friendly content? In fact, human-friendly content is the most influential content you can create: It gets people to, actually, you know, do stuff.

2015 116

Round-Trip Editing in Connections Content Manager

Michael Sampson - Currents

As part of the announcement around Mac Sync, Luis from IBM also mentioned that round-trip editing is available for Connections Content Manager : IBM Connections Content Manager (CCM) users can now do round-trip editing. This is good news then, and although it is limited to Libraries (in Connections Content Manager for the moment), it portends good things are on the way for Files and Community Files.

2014 120

July Hot List: Mobile Learning Content

Nancy White

Five Practical Mobile Learning Tips , July 26, 2011 3 Essential Themes for Mobile Learning Systems , July 4, 2011 June Hot List: Mobile Learning Content , July 3, 2011 India And The Mobile Internet Revolution , July 27, 2011 Mlearn (649). Best of Mobile Learning.

Mobile 184

May Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning May 1, 2011 to May 31, 2011 Featured Sources The following are the top items from featured sources based on social signals.

Mobile 188

August Hot List: Mobile Learning Content

Nancy White

New Issue of the International Journal of Mobile Learning and Organisation (IJMLO) - Mobile Learning Edge , August 2, 2011 27 Benefits Listed for Mobile Learning - Mobile Learning Edge , August 30, 2011 mLearning Best Practices: How Much Content is Too Much for Mobile Learning?

Mobile 178

Kudzu Content

Charmed Particles

Over the weekend, I was reading ReadWrite Web and TechCrunch about 'content farms' like Demand Media and the new Aol. MacManus and Arrington are deeply worried about what they see ( MacManus ): So is the Web becoming awash with low-quality content produced by content farms like Demand Media, Answers.com and now AOL? From my analysis of Demand Media and similar sites, such content is very generic and lacks depth.

2009 109

June Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning June 1, 2011 to June 30, 2011 Featured Sources The following are the top items from featured sources based on social signals.

Mobile 168

April Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning April 1, 2011 to April 30, 2011 Featured Sources The following are the top items from featured sources based on social signals.

Mobile 173

How Content Creates Massive Potential For Your Business

Ken Carroll

Here's my latest deck from Slideshare - "How content creates massive potential for your business". Time and again as I talk to companies I see that very, very few of them get content in any real sense. Only the rare ones see the potential for content or how it even works. If you're unclear on how content can benefit your business, this deck will show you what you're missing. ,

2015 104

Supporting the Human Side of Content Monitoring

Portals and KM

Thierry Hubert and I recently gave a webinar on the Human Side of Content Monitoring through the Marketing 2.0 network run by the Human 1.0 group. The session was recorded and we will soon make it available. Human 1.0

Search vs Discovery – Finding Useful Content

Portals and KM

Search and discovery are both useful ways to find useful content. While still at an early stage, there is a new breed of tools, content discovery engines, that are gaining traction to complement search engines. Discovery goes beyond search as it can help you uncover meaningful content without having to formulate a question. It operates in real-time and does not have to wait for popularity to drive content forward.

Search 136

Schema.org: Standardizing Tags for Web Content Managers

Portals and KM

My friend, Geoff Bock, recently posted a very useful article, Schema.org site aims to standardize tags for Web content managers. As Geoff notes, federal agencies have charged with administering "discrete pieces of open data and content which can be tagged, shared, secured, mashed up and presented in the way that is most useful for the consumer of that information."  All of this is good news for people who want to be able to easily access content on the Web.

2012 126

January Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning January 1, 2011 to January 31, 2011 Featured Sources The following are the top items from featured sources based on social signals.

Mobile 174

July Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning July 1, 2010 to July 31, 2010 Featured Sources The following are the top items from featured sources based on social signals. Google App Inventor - Can It Boost mLearning?

Mobile 168

Rising Above the Over Quantification of Content

Portals and KM

I recently posted a four part series on the Darwin Discovery Engine Blog on   Rising Above the Over Quantification of Content. Then I offer the concluding post, Rising Above the Quantification of Content: Part Four Google vs. Darwin.

2010 169

Konzepte, Kontakte, Kohle (Content, Connections, Currency)

Net-Map Toolbox

My sister, who used to run her own company, said: “You know Eva, what it boils down to is the right mix of Konzepte, Kontakte und Kohle (for the non-German-speakers: content, connections and currency). Connections, content, currency… now what does that mean concretely?

2011 142

IBM’s Social Lens Provides Smart Content Filter

Portals and KM

Here is a good idea and smart approach to content overload. In 2008 there was more content produced through the Web than the entire previous years.   We need to go beyond simply search to filter down content to find what interest us.

2010 197

Discovering Emerging Patterns in Web Content for Better Business Decisions

Portals and KM

It lets the content self organize and thus is not subject to the influence of such practices as search optimization.  My colleague at Darwineco System, Romain Goday, recently provided a nice discussion of the many areas where awareness of what is happening on the web is important.

2012 182

Process versus content in the learning experience

Jenny Connected

The tensions between process and content were very interesting to observe in the BEtreat workshop that I recently attended California. The workshop was run over 5 days by Etienne Wenger and Beverley Trayner in their home in Grass Valley.

2011 139

April - June Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning April 1, 2010 to June 30, 2010 Featured Sources The following are the top items from featured sources based on social signals.

Mobile 162

Green Chameleon » KM Method Cards - Updated Contents Guide

Green Chameleon

www.straitsknowledge.com blog articles how-to guides events publications book videos about KM Method Cards - Updated Contents Guide For those of you who are proud owners of our KM Method Cards , we have updated our guide to the contents of the cards pack.

KM 130

August Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning August 1, 2010 to August 31, 2010 Featured Sources The following are the top items from featured sources based on social signals. open academic education: people with an open PhD and master? Yes, they do it!

Mobile 148

October Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning October 1, 2010 to October 31, 2010 Featured Sources The following are the top items from featured sources based on social signals. PLENK2010 the future of education, my vision of the future - Ignatia Webs , October 15, 2010 Sad News.Drop.io

Mobile 152

November Hot List: Mobile Learning Content

Nancy White

Best of Mobile Learning November 1, 2010 to November 30, 2010 Featured Sources The following are the top items from featured sources based on social signals.

Mobile 148

Konzepte, Kontakte, Kohle (Content, Connections, Currency)

Net-Map Toolbox

My sister, who used to run her own company, said: “You know Eva, what it boils down to is the right mix of Konzepte, Kontakte und Kohle (for the non-German-speakers: content, connections and currency). Connections, content, currency… now what does that mean concretely?

2011 127

Facebook, LinkedIn and Digg Content Sharing Tip

Online Social Networking

This is a quick heads up about a content sharing error that’s easy avoid. When you share content on Facebook , LinkedIn or Digg , the site looks for thumbnail pictures it can show with your link and suggests one to you.

Digg 71

Fierce Content Management

Portals and KM

Fierce Content Management is a weekly content management news update, which focuses on best practices for creating, storing and managing documents and information. The site says there are 23,000+ IT managers and executives who get Fierce Content Management via weekly email. Ron Miller is involved and he recently ran a s tory on my wiki in law firms posts. I did notice that a few people came to the posts through this story so that is appreciated.

2008 100

SXSW Notes: Copy Matters: Content Strategy for the Interface

Portals and KM

This is the session on Copy Matters: Content Strategy for the Interface led by Amy Thibodeau, Content Strategist Facebook, Andy Chung, Designer Facebook, Dan Zambonini, Partner & Dir Contentini, and Tiffani Jones Brown, Content Strategist Facebook. When it comes to space-constrained interface content (from the web down to the smallest smartphone app), every word has to communicate something important and create value. Content in an interface is critical.

2012 141

December Hot List: Mobile Learning Content

Nancy White

Mobile Learning Edge , December 16, 2010 November Hot List: Mobile Learning Content - mLearnopedia on Blogspot , December 21, 2010 Where is Australia at on the mLearning to uLearning journey?

Mobile 130