Forrester's Bernoff and Schadler Provide Prescriptions for Empowered Employees
Portals and KM
NOVEMBER 30, 2010
The new book, Empowered, by Forrester’s Josh Bernoff and Ted Schadler , provides a path for companies to response to the newly empowered customers who operate in the Web 2.0 The sub title is: “unleash your employees, energize your customers, and transform your business.” That is the proper sequence although your employees need to first listen to their customers as an initial step. The book introduces the term HEROs or highly empowered, resourceful employees.