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BT Web 2.0 adoption case study " Inside out

John Tropea - Delicious Social Network KM

While some companies begin the impossible task of shutting out social media tools, at BT we have just completed a web ‘liberalisation’ project to make sure all our employees can access social media sites. They are, in essence, simple content management systems.

BT Web 2.0 adoption case study « Inside out

John Tropea - Delicious Social Network KM

While some companies begin the impossible task of shutting out social media tools, at BT we have just completed a web ‘liberalisation’ project to make sure all our employees can access social media sites. They are, in essence, simple content management systems.

Using social technologies to aid communities

John Tropea - Delicious Community

” So how can shop-floor technology best support, enable and, yes, even stimulate behavior change in communities? Extending this level of participation to the corporate environment would equate to two or three people creating and editing the content for a company with 100,000 employees.

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