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Google+ Hints at a Social Media Marketing Revolution

Alchemy of Change

To get some firsthand experience, I created a simple page for Alchemy of Change on Google+. Why would companies like Salesforce , Amazon and Zappos want to “circle” people on Google+?

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Consumer No More: How the Web Changes Us

Alchemy of Change

The web has changed a lot of things about the way we consume media. It’s flipped our primary communications infrastructure from a one-way, to a two-way flow of information – and that change in the way we communicate is redefining who we are.

2011 58

Trending Sources

Re-Inventing Collaboration: CRM as Social Technology

Alchemy of Change

Social technologies change the way we collaborate. Amazon’s Affiliate program is a prime example. It may eventually need to change its name to simply RM – Relationship Management. To see how this will happen, it’s useful to first look at how CRM is changing the way objects are shared with people outside the firm. If you liked " Re-Inventing Collaboration: CRM as Social Technology ", subscribe to Alchemy of Change for more good stuff.

2011 70

Behavior change strategy cards (from Artefact)

John Tropea - Delicious Faciliatation

change. changing people’s behaviors. To use the cards Identify a behavior you’d like the change. Influence of fantasy ability on attitude change through role playing. Those who played persuaders, and actively argued against smoking, were more likely to change their own. Apple Image: Amazon Visa offer from Amazon.com. Amazon, for example, gives people. $50 50 when they sign up for an Amazon. interaction with the Amazon grocery.

2014 20

Intuit on Amazon

Community Guy

Intuit noticed that users were having dynamic discussions about their products in the reviews and review comments on Amazon. We knew we had to do something, as our QuickBooks customers were getting outdated information on the Amazon site.

Software Will Replace You

Alchemy of Change

Amazon is replacing Barnes and Noble. That’s changing now as companies like Salesforce simplify and reduce the cost of capturing what we do in software. That’s how Amazon provides a ‘personal’ shopping experience to millions of customers everyday.

2011 117

Twitter is Not a Social Network

Alchemy of Change

How about Amazon ? One of Amazon’s most valuable assets is its user-contributed product reviews, which are essentially just Amazon connecting people who know something about a product with people who want to know something about a product. So, is Amazon a social network?

3 Ways Google Search is impacted by #SocialMedia & #GooglePlus

Laurel Papworth- Social Network Strategy

How do social reviews online change search? Certainly it would be an excellent revenue earner with eBay, Amazon and itunes affiliate links/transactions. Should your business bother with social media, Google Plus and SEO/SMO? Does Google Plus make a difference to Google Search?

2014 121

Are You Tapping “Third-Order” Engagement?

Alchemy of Change

Amazon eventually acquired CDNOW, but not without doing some serious pioneering on its own, with a range of web services to help third party websites sell Amazon’s stuff. The Amazon Associates program is still cutting edge third-order engagement – and you can see an example of it with the book recommendations widget in the right-hand column on this blog (proceeds go to my favorite nonprofit – Groundwire ).

Learning from our mistakes | Full Circle Associates

Nancy White

He analyzes Amazon S3 team’s After Action Review (AAR) process following a disruption in their service. Here is a quick recap of the useful practices Amazon deployed when they had a breakdown in their services.

Learning from our mistakes | Full Circle Associates

Nancy White

He analyzes Amazon S3 team’s After Action Review (AAR) process following a disruption in their service. Here is a quick recap of the useful practices Amazon deployed when they had a breakdown in their services.

Free Tool: Project Execution Assessment

Partnering Resources

How adept is the organization at understanding progress and adapting to changes that affect the strategy? Good Data – How well does information about the strategy, progress, and changes affecting the strategy flow between the implementation team and other stakeholders?

Teams 20

Green Chameleon » Book Binge

Green Chameleon

www.straitsknowledge.com blog articles how-to guides events publications book videos about Book Binge Here’s a list of recently delivered goodies from Amazon that I can’t wait to get into… I acknowledge the people who have pointed me to them, and whether I anticipate them to be a joy to read or virtuous hard work. Philipp Blom To have and to hold (2004) – (thanks Amazon) – about collectors and collecting… where taxonomy started!

Green Chameleon » What Makes Social Tagging Work

Green Chameleon

www.straitsknowledge.com blog articles how-to guides events publications book videos about What Makes Social Tagging Work Tim over at LibraryThing has writen an excellent analysis of what makes social tagging work, by comparing the strategies used by Amazon and LibraryThing. More than half of my classmates changed their major.

Ripple: Social Network Influencers

Laurel Papworth- Social Network Strategy

While you are reading the presentation outline below I’d like you to think about the Twitter change today. Twitter are planning changing it - you won’t see my tweet at all. Like buying on Facebook from eBay or Amazon rather than logging into those sites themselves.

Social Media Marketing – The Next Generation of Business Engagement

Community Guy

This new book takes a deeper look at how to apply social media principles to change your business. Head over to Amazon and pick up a copy !

Download our book for free

Learning Alliances

Seven years later the book is still selling on Amazon. And we hear that people still actually use it, even though the whole technology ecology has changed so much. . Electronic versions are available in Zipped files here: For Amazon’s Kindle reader (.mobi). It is hard to believe we finished “ Digital Habitat: Stewarding technology for communities ” back in 2009 (after working on it off and on for 5 years).

PDF 2

“Square” Pegs Mobile Payments – Round Hole Still Not Filled

Alchemy of Change

Luckily, there may be hope on the horizon with the recent announcement from Google that it is getting in the electronic wallet business – and that could change everything. How This Changes Things.

2011 74

Why Systems Thinking is Awesome and a Trap in Five Quotes: Post 1: There Is No Spoon

Evolving Web

This little change allowed us to create a much more systemic view of each of these previously siloed sections and, therefore, build more holistic and sustainable programs in the future. If you haven’t seen the films, get them on Netflix or Amazon.

2011 64

Peer Financing for Developers & Diaspora: A Glimpse to the Future of Work and Business

21st Century Organization

The recent downsizing and destruction of full time jobs that came with the financial crisis point to the changing dynamics of employment, to the " eLance economy " as f orecast by Tom Malone and Rob Laubacher in the ir 1 998 book and fluid organizations described in The Future of Work (2004). .

The Sustainable Enterprise Fieldbook: Book Reviews Invited, Please

21st Century Organization

You can now LOOK INSIDE the book on Amazon. . Tags: Connected Business Industry change Organizational Networks Organizational Performance Strategy Sustainability The Sustainable Enterprise Fieldbook , published in October by Greenleaf in the UK and AMACOM in the U.S. is now available.

Review of Business Goes Virtual

Portals and KM

The authors report that on Christmas Day 2009, consumers purchased more Kindle books than physical books through Amazon, a virtual store itself. This new world will change many things including jobs.

The Art of Community Now Available For Free Download | Art Of Community Online

John Tropea - Delicious Community

The book is available to buy on all the major Amazon sites: Canada France Germany Japan United States United Kingdom Even if you don’t buy it, I would be hugely grateful that if you like it, please go and review it on Amazon.

An Ant’s Eye Point-of-View: Online Privacy

Ant's Eyeview Blog

With every Facebook change, launch of a new location-sharing service, and every Federal investigation of online privacy , data concerns get more and more attention. Amazon. Recently Amazon announced a new line of Kindle’s along with a new device called “Fire” and a browser/operating system called Silk. Online privacy is a hot topic.

How Social CRM “Friend Discovery” will Revolutionize the Way Organizations Collaborate

Alchemy of Change

Companies like Amazon and Netflix, with much to gain from Friend Discovery, might also join in as well. Every once in a while, technology comes along that helps us re-imagine the way organizations work.

Customer Feedback: How to Value It in Your Organization, Part 2 of a 3-Part Series

Ant's Eyeview Blog

In some cases, you have listen yourself in specific channels, like my team at Intuit did within Amazon. My team led the effort to have a 100% reply goal on Amazon reviews on Intuit’s flagship small business product, QuickBooks Pro 2010, and we developed a weekly dashboard, shared at senior staff, that showed key topics, number of reviews, sentiment and change over time. “Well, that is just customer feedback and this [insert business policy] makes us [insert revenue number].”.

5 Cool things I learned about in 2013

e-Moderation Station

The main benefit is raising awareness of one’s habits, the first step in trying to change some of them (mine: eat less chocolate, do more regular exercise, sleep more). Ok, use the cover image on Amazon - first click on it to make it larger). Photo by Creativity103.

2013 15

The problem with the Kindle

Community Guy

I love Amazon. But I’ve been waiting for this particular shoe to drop: This morning, hundreds of Amazon Kindle owners awoke to discover that books by a certain famous author had mysteriously disappeared from their e-book readers. But no, apparently the publisher changed its mind about offering an electronic edition, and apparently Amazon, whose business lives and dies by publisher happiness, caved. And I love my Kindle.

Making Social CRM “Friend Discovery” Real

Alchemy of Change

Imagine if Netflix , Amazon, Yelp, Groupon and other big online sites with a stake in the future of the social graph were suddenly to implement some really cool Friend Discovery applications based on a new, open social graph.

Achieving "Eureka!" (Martin White, Intranet Focus) #intranets2012 @intranetfocus

Michael Sampson - Currents

look at the search logs - you can see what people are looking for, and then make change decisions if necessary. Amazon - if you are looking for that, other people were looking for these other things. -. Change the intranet into a digital workplace. - (2) Browse. - (3) Alerts. -. At the start of day two of Intranets 2012, Martin White from Intranet Focus in the UK is talking on the topic of Achieving Eureka.

The True Nature of a Social Intranet

John Tropea - Delicious Social Network KM

Vision and Reality view comments The True Nature of a Social Intranet view comments Microsoft, Nokia Plan the Windows 7 Phone Future view comments Amazon Sells More E-Books Than Print, But Wait view comments Yammer Reveals 3 New Business Integration Tools view comments Interview: Top SharePoint Records Management Blogger, Don Lueders, Has Some Choice Words For You view comments Is Collaboration the End of Process?

CMS 15

Is Your Strategy Stuck in the 20th Century?

Partnering Resources

All three of these tools—and many more—were conceived before the internet, before the rise of globalization, and before the rise of mega businesses like Amazon and Tencent. They reflect a world more familiar to automobile manufacturer Henry Ford than to Amazon titan Jeff Bezos.

Political Book Buying Patterns

TNT - The Network Thinker

I'm surprised it took Amazon this long to exploit their own political book buying data. The Amazon maps go to where the power is -- state by state -- the Electoral College. The Amazon maps indicate whether each state's residents purchased a larger number of red or blue books.

Four Ideas That Will Transform Intranets (Panel Fun) #intranets2012

Michael Sampson - Currents

Now we need to extend this thinking to our organizations - let's change the fundamental human behaviour. Amazon has navigation down the side, but you don't use it. Four intranet professionals have a short amount of time to present an idea about the intranet transformation. William Amurgis, Rachel McAlpine, James Robertson, and Martin White each have 5 minutes to present their idea. This is the last session for the first day of Intranets 2012.

Opportunities for Brands in the Collaborative Economy

Online Community Strategy

Further reading: Amazon opens store on Alibaba (example of one retailer opening to competitor). Plan from Frau Gerolds in Zurich, CH [link]. You’ve probably been hearing a lot about the Collaborative Economy lately. The key question many brands are asking: How do I get started?

Open 16

The “Local Tail” Exposes What's Hidden Right Next to Us

Alchemy of Change

The core idea here is that the Internet changes many of the hit-driven business models we’ve come to take for granted. But sales have a way of motivating behavior changes. But even that is changing. Amazon is no longer primarily about running big warehouses.

2005 11

Book Review: Practical SharePoint 2010 Information Architecture (by Ruven Gotz)

Michael Sampson - Currents

It's time for you to change that, with Ruven's coaching. I purchased my copy from BookDepository , but you could head over to Amazon instead. For the past couple of weeks I have been reading Ruven Gotz's new book, Practical SharePoint 2010 Information Architecture.

SCVNGR’s Secret Game Mechanics Playdeck

John Tropea - Delicious Faciliatation

Definition : The theory defining how behavior can shift greatly based on changed expectations. Example : losing health points, amazon’s checkout line removing all links to tunnel the buyer to purchase, speeding traps.

Game 43

Teens Explain Why They Don't Care About Facebook Anymore

John Tropea - Delicious Social Network

George Takei’s Very Helpful Amazon Reviews. 1. 2. 3. 4. Save Changes. They have a good thing going…and they keep changing it. politics. business. sports. ideas. entertainment. celebrity. music. fashion. rewind. animals. geeky. community. breaking. videos. longform. copyranter. Everything Non-Europeans Need To Know About Eurovision. The Amazing GIF You Can Control With Your Mind. 34 Things You Didn't Know About The Men Of "Game Of Thrones".

2013 33

Wanted: a S.P.I.C.Y. Leader at Intuit

Ant's Eyeview Blog

And, then taking that learning and doing something about it [link to Amazon posts], even if it hurts. In fact, what’s exciting about being youthful is the belief in the power of change. Change is a constant on the social web and in large corporations. Driving change, not be driven crazy by it, is the key to success in this role. Okay, I had to start my first blog post at Ant’s Eye View with a funny headline.