How to Write a Social Media Strategy in 9 Steps

Laurel Papworth- Social Network Strategy

Shares How to write a #socialmedia strategy for Gov, Organisations. Do you have to write a social media strategy for a client? Do they say “our strategy is we have a Facebook Page and we think we need Twitter”? They think a content calendar for Facebook is a strategy.

2015 151

Building Online Community Through Email Noodges

Delicious/choconancy/online_facilitation

Email is the annoying little brother of online communities: pesky, poking, insistent. But online communities are just one of millions of destinations competing for your community members' attention. When planned and well-written, emails are effective at gently nudging people back to your community. Many community systems send an automatic response when a user joins. Martin Reed offers some good tips on using Welcome emails to build community.

Trending Sources

Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth- Social Network Strategy

Surely it’s a case of sticks and stones? If you move that into personal attacks – continually identifying e.g. pointing the finger and naming a person – you will find that you create a negative community with negative comments and a negative tone.

The Role of Leaderboards in Online Communities

Laurel Papworth- Social Network Strategy

The leaderboard recognises their value to the community in which they are placed. Reading the discussion will highlight what value the lists bring the community. Consider Twitter, and its prominent display of community members’ stats. It can grow certain behaviours online.

New Case Studies published on Bioteams Business Games

The Bumble Bee

ISEE Systems , a leading developer of business simulation tools, have published reviews of two of the new Bioteams online/offline collaboration games developed using the ithink platform.

Social media training on Foursquare Google Plus Pinterest Facebook Training for June and July 2012

Laurel Papworth- Social Network Strategy

Perhaps the biggest threat and opportunity with Google Plus is how it will change search online. Online Ticketing for Google Plus for Business – Sydney Social Media – 27 June 2012 powered by Eventbrite.

2012 111

Employee social networking case study : Sabre's cubeless product

John Tropea - Delicious Social Network KM

Sabre Town case study Document Actions Employee social networking ? Sabre Town case study By Toby Ward ? Social networking promotes online communities of interests and activities that promote connections between users in a more open and robust manner than simple e-mail. Sabre Town Case Study Sabre , the company that runs most of the world’s airline flight reservation systems among other systems, is an impressive leader in employee networking.

Social Media Training: 3 Day Intensive Advanced Class

Laurel Papworth- Social Network Strategy

Those who do not yet have any social media profiles online may struggle as this course is fast paced. Laurel is the CEO of The Community Crew managing massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Since 2005, Laurel has been teaching online community management at the University of Sydney, Australian Film and TV School, Metro Film School and she has been managing virtual communities since 1989.

2012 64

Catch up strategies in online courses | Full Circle Associates

Nancy White

She was essentially asking, how do we catch up when we are lost or left behind in an online learning course/class/workshop? This hit home because right now I’m facilitating a workshop and have totally fallen behind in two online courses I’m ostensibly “taking!&#

2008 46

Catch up strategies in online courses | Full Circle Associates

Nancy White

She was essentially asking, how do we catch up when we are lost or left behind in an online learning course/class/workshop? This hit home because right now I’m facilitating a workshop and have totally fallen behind in two online courses I’m ostensibly “taking!&#

2008 46

Catch up strategies in online courses | Full Circle Associates

Nancy White

She was essentially asking, how do we catch up when we are lost or left behind in an online learning course/class/workshop? This hit home because right now I’m facilitating a workshop and have totally fallen behind in two online courses I’m ostensibly “taking!&#

2008 46

Announcing a New Online Workshop: The Collaborative Economy Kickstart

Online Community Strategy

Tagged: collabecon , collaborative economy , crowdfunding , crowdsourcing , digital transformation , Online Community , socbiz , Strategy. Online Community collabecon collaborative economy crowdfunding crowdsourcing digital transformation socbiz Strategy

Full Circle Associates " Catch up strategies in online courses

Nancy White

She was essentially asking, how do we catch up when we are lost or left behind in an online learning course/class/workshop? This hit home because right now I’m facilitating a workshop and have totally fallen behind in two online courses I’m ostensibly “taking!&#

2008 46

Thoughts on Managing Your Social Vendor Relationships

Online Community Strategy

Let’s face it – the vendors you rely on for social media & community platforms, services and advice have you outnumbered and surrounded. Have you ever been through an Online Community platform migration?

Conference: Public Sector Web 3.0 and Future of Social Media Government

Laurel Papworth- Social Network Strategy

I’m speaking in Canberra next week - a workshop on social media and government one day and presentation on online communities and voters/constituents the next. Also includes a 12 step social media strategy section, and a 5 step social media campaign outline. How do you measure “sentiment&# online when people are talking about your policies or district? What is the difference between a social media strategy and a social media campaign? Government 2.0

PERTH: Social Media Training Course April 2012

Laurel Papworth- Social Network Strategy

In this one-day course you’ll get a real taste of the marketing power of the new Social Media campaigns: creating managing and distributing social content through online communities. Do you know the difference between a social media strategy and a social media campaign?

2012 21

Online Community Toolkit | Full Circle Associates

Nancy White

Home About Full Circle Contact Resources Wiki Full Circus Full Circle Associates connections for a changing world, online and offline… Nov 03 2007 Online Community Toolkit Published by Nancy White Last edited 10/07 Thinking about building or hosting an online community? 1999) Calculating Your Community Costs – Is it worth your while? What is the Value of Participating in an Online Community? Making community vibrant and alive.

Australia: Senior Citizens on Facebook over 55’s

Laurel Papworth- Social Network Strategy

NOTE from Twitter: Alex Avery pointed out that Hitwise have some generic social network figures for seniors: The 25-34, 35-44 and 45-54 age groups all represent a similar percentage of the Social Networking and Forums share of visits and each are over represented against the online population.

MirandaNet: Social Networking trivial or mind expanding?

Community Capers

Now an e-mature community our discussions are becoming more and more sophisticated. We now have examples of interchange where members are creating new knowledge online. They then use these community texts in their own professional context to impact on policy and practice. Braided learning is a theory that has emerged from the observation of modes of online learning as the MirandaNet community of professionals has matured in digital competence.

Wrap Up of 2nd Annual Community Manager Day: Voices Around the World #CMAD « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing

John Tropea - Delicious Community

The first year, it was just a murmur online and now it’s spread on its own to physical events around the world. And most importantly, a sincere thanks to those Community Managers are forging the relationships between customers and companies using these new technologies.

Forrester’s Online Community Best Practices | Full Circle Associates

Nancy White

Home About Full Circle Contact Resources Wiki Full Circus Full Circle Associates connections for a changing world, online and offline… Feb 21 2008 Forrester’s Online Community Best Practices Published by Nancy White at 5:18 pm under Uncategorized , communities of practice , community indicators , identity , networks , online facilitation , online interaction , social media Last week I wrote briefly about the recent Forrester report on building online communities for marketing.

Sydney Social Media Course – 3 Days with Laptop

Laurel Papworth- Social Network Strategy

Walk away with a social media strategy, campaign, tools. Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? Nine Steps of a Social Media Strategy.

2013 88

Online Community Unconference East: Moving Forward, Together

Online Community Strategy

We are less than 48 hours from the Online Community Unconference East (yeah!). This is the third year we’ve run the Online Community Unconference in New York, and we’ve had great events both years. We will use the theme as a guiding principle for the sessions on Wednesday, and ask that participants think about what is needed to move forward personally, professionally, and to move community and social media forward as an industry.

ACTIVE LURKING: ENHANCING THE VALUE OF INHOUSE ONLINE COMMUNITIES THROUGH THE RELATED PRACTICES AROUND THE ONLINE COMMUNITIES

John Tropea - Delicious Community

ACTIVE LURKING: ENHANCING THE VALUE OF IN- HOUSE ONLINE COMMUNITIES THROUGH THE. RELATED PRACTICES AROUND THE ONLINE. COMMUNITIES. Active Lurking: Enhancing the Va lue of In-house Online Communities. Through the Related Practices Around the Online Communities. evaluating the value of an online community in a. online community, which we call active lurking. in two types of online communities in a large.

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence

Read More » Collaboration for Funders: Understanding the Challenges Joe Anderson in Influence 1 Jul 2010 This is part two of a series on online collaboration for grantmakers. youre a funder in the philanthropic sector, and youve concluded that online collaboration is a great tool for solving issues like. We had a great discussion about how government agencies are using social media, and how the research community can support their efforts. In this case.

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence

Read More » Collaboration for Funders: Understanding the Challenges Joe Anderson in Influence 1 Jul 2010 This is part two of a series on online collaboration for grantmakers. youre a funder in the philanthropic sector, and youve concluded that online collaboration is a great tool for solving issues like. We had a great discussion about how government agencies are using social media, and how the research community can support their efforts. In this case.

Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Influence

Read More » Collaboration for Funders: Understanding the Challenges Joe Anderson in Influence 1 Jul 2010 This is part two of a series on online collaboration for grantmakers. youre a funder in the philanthropic sector, and youve concluded that online collaboration is a great tool for solving issues like. We had a great discussion about how government agencies are using social media, and how the research community can support their efforts. In this case.

Making it Difficult to Join: The Case for Barriers to Participation

John Tropea - Delicious Community

However, how you set up your participation and membership process (or if you have a formal ‘membership’ at all) is a critical strategy choice that should be driven by your end goal. For many models, this is OK but for other communities it doesn’t work well at all.

Social Media Software – Understanding our Technology | FreshNetworks, online community software and services

John Tropea - Delicious Community

Glossary The Latest in Social Media Our blog RSS Search this site: An online community benefits every organisation Social Media Software – Understanding our Technology FreshNetworks provides on-demand enterprise-level social media software at the cutting-edge of the industry. As proprietary social network and online community platforms go, we think it’s pretty hot. Forums Forums are the basis of many great communities.

Ten leading platforms for creating online communities | Enterprise Web 2.0 | ZDNet.com

John Tropea - Delicious Community

LDAP Live ID openid Lightweight Service Models Mashups Enterprise Mashups Situational Software Network Effects Open APIs Products Rich Internet Applications (RIA) Ajax SaaS SOA Business Process Management Global SOA Governance Orchestration Web-Oriented Architecture (WOA) WS-* Social Computing Social Software Community Customer Community Grassroots Community Social Media Social Networking Tolerance Continuum Web 2.0 Ten leading platforms for online communities 1.

The Iceberg Effect of Community Management

John Tropea - Delicious Community

There are a few things that come up somewhat regularly: Community managers are under pressure to justify what they do to peers and bosses that don’t really see or understand what tasks make up their day. Helping to translate and negotiate between organizational and community needs.

EVENT: Social Media World Forum in Singapore

Laurel Papworth- Social Network Strategy

There will be two days of “interactive & engaging social media conference featuring leading key figure keynotes, brand case studies, topical Q&A and debates,exhibition hall, workshops and networking.&# EVENT: Social Media World Forum in Singapore is a post from: Laurel Papworth- Social Network Strategy. I’m speaking on social media monetization at Social Media WorldForum in Singapore on September 22nd-23rd.

Knoco stories: When communities of practice are not the answer

John Tropea - Delicious Community

When communities of practice are not the answer. Communities of practice are a mainstay of very many Knowledge Management Frameworks. Yet such online communities of practice are not always the silver bullet, and there are examples where they may not add much value at all.

2014 32

June 30: Mashable Social Media Day #SMDay Sydney

Laurel Papworth- Social Network Strategy

Because we can’t be everywhere, we encourage you to attend or organize a meetup in your community using our Meetup Everywhere page (or by creating a meetup using the widget below). We want to give you the flexibility to tailor your meetup to what you think best suits your social community.

Donations as Revenue: Social Media Business Podcast

Laurel Papworth- Social Network Strategy

Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Currency has no inherent value itself – only what we, the community, say it’s worth.

The Community Roundtable's Community Maturity Model

John Tropea - Delicious Community

The Community Roundtable A peer network for community managers and social media practitioners. This lack of standards is causing a lot of friction and frustration – particularly for community managers themselves. Social Silk November 19, 2009 at 6:51 pm What is Community?

Model 41

Australia Sharepoint Conference June 16/17 2010

Laurel Papworth- Social Network Strategy

Australia Sharepoint Conference June 16/17 2010 is a post from: Laurel Papworth- Social Network Strategy. Online Communities social media social networks conference CRM daniel mcpherson deon taylor enterprise enterprise 2.0 Interesting.

Connected futures: New social strategies and tools for communities of practice | Full Circle Associates

Nancy White

What role do technologies such as blogs, wikis and social booking might play in your community’s development? Share and Enjoy: One response so far One Response to “Connected futures: New social strategies and tools for communities of practice&# # Silence and Voice » Blog Archive » WordPress Upgrade and into a Vortex on 22 May 2008 at 4:04 pm [.]

Singapore: PR Social Media Course and Crisis Communication

Laurel Papworth- Social Network Strategy

I will be in Singapore 31 March - 1 April teaching a 2 day course: Understanding and Implementing Social Media into Your Crisis Management Strategy. In addition, we examine case studies of bloggers who have not just created a lot of negative discussion around a brand, but also affected the share price of a company. Development a strategy to facilitate the flow of information. Satirical cartoon- even wouldbe bank robbers need social media training from PR.

Australia: Industry Head, Social Media

Laurel Papworth- Social Network Strategy

The Media Survival Guide has a bunch of sections with pieces from Industry Head, a panel, case study, future directions etc in Out of Home, Search, Direct Marketing, Web, Print, TV Radio, Mobile, Events/Experiential and Social Media.