KFC Potholes and Social Network Spotlights

Laurel Papworth- Social Network Strategy

Kentucky Fried Chicken offer to fix potholes in exchange for graffiti - err sorry - advertising on the hole covers. There is a danger on social networks that sell spotlight advertising of the same kind of backlash. Advertising is branding and expression of the company.

List of "White Label" or "Private Label" (Applications you can Rebrand) Social Networking Platforms

John Tropea - Delicious Social Network

Vitrue – facilitates user-generated advertising •?

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infoarch: Collaborative Thinking: Communication (and Coordination?) in a Modern, Complex Organization

John Tropea - Delicious Collaboration

First they pass on an interesting statement by Jack Welch: “Specifically, he wrote of his intention to mold GE into a boundaryless organization, stating, “The boundaryless company we envision will remove the barriers among engineering, manufacturing, marketing, sales and customer service; it will recognize no distinction between domestic and foreign operations – we’ll be as comfortable doing business in Budapest and Seoul as we are in Louisville and Schenectady.

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