Notes on INV311 Understanding Your Organization's Social Business Maturity
Michael Sampson - Currents
JANUARY 31, 2013
How the model was created - over the past few years - had a team of people out of Global Business Services and IBM Software Group meeting during their own time to develop the ideas: - held various interviews with IBM subject matter experts. David invites feedback / critique. - Two capabilities - Behaviors, and Adoption. Adoption - how do you adopt social into the way you work? Needs the business to come together, in order to get the desired level of adoption.