Remove 2019 Remove Celebrities Remove Connectivity Remove Open

Engaged Customer definitions: Super Users, Influencers, Advocates

Community Guy

They share their opinions about the company openly, positive and negative. Their “celebrity” is a function of their in-community participation. . An “influencer” is a celebrity, major or minor, with influence over a specific group of people. They have created an audience through their celebrity and are using that audience to push products they’re paid to push. . Definitions are important. Language matters. .

2019 89

Planning in pure dialogue

Chris Corrigan

The program has built collaboration, trust, and connection between the Ministry of Children and Family Development, indigenous communities and organizations and people working in the social services sector. Wrap it up, make a date for some next steps and celebrate the work.

2019 74

From the feed

Chris Corrigan

New Power is reflected in both models (crowd-sourced, open access, very different from the ‘consume and comply’ Old Power variety or the ‘participation farms’ of Uber and Facebook) and values (informal, collaborative, transparent, do it yourself, participatory but with short-term affiliations).

2019 58