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Engaged Customer definitions: Super Users, Influencers, Advocates

Community Guy

We know that all community have stratifications amongst their members. Beyond just members with “standard” activity levels, we think about the most active, most passionate, most influential members and how we can get them helping to drive our community, marketing, and business goals. . — Super Users (aka Super Fans) are volunteer community members who participate in a corporate sponsored environment at an outpaced level from “standard” users. Definitions are important.

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A calendar of seasons for my time and place

Chris Corrigan

A strong northwesterly breeze is pushing wind driven swell down the Strait of Georgia onto the southwestern shore of Bowen Island. We mark some of these days locally, with a May Day festival, and a huge community celebration on Hallowe’en as well as its solstice celebrations.

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