IBM SJ 46-4 | A model for CIO-led innovation
John Tropea - Delicious Collaboration
OCTOBER 1, 2007
This new model of innovation has become an important component of the IBM product and service strategy, as it has generated new solutions that have met quick market success. In this paper we describe this model of innovation and illustrate our experience in four case studies. In the next section we describe the new model for innovation and its evolutionary characteristics. style of user participation to our business model and culture.