Trending Sources

Advanced Social Media Course – August Sydney 2015

Laurel Papworth- Social Network Strategy

Shares Looking for an advanced social media course in Sydney ? rinse, repeat for Twitter etc). Look no further! Really? Shares.

2015 143

How to Write a Social Media Press Release #socialmedia

Laurel Papworth- Social Network Strategy

What are the Main Features of a Social Media Press Release? Who Needs a Social Media Website, Corporate Blog or Social Media Press Room?

2015 154

List of 3rd Party Social Media Tools #Blab #socialmedia

Laurel Papworth- Social Network Strategy

When looking at Social Media tools around automation or scheduling, choose from the following. Social Oomph and MeetEdgar for scheduling.

2015 130

Social Media Online Courses and Training

Laurel Papworth- Social Network Strategy

Shares My online courses are on Udemy  – please scroll down to “teaching” – to join the 3000+ social media students undertaking my courses! How to Automate, Autoschedule and AutoFollow on Social Media : . “Just working through your social media automation Udemy course. Shares.

2015 118

Social Media is Dead, Long Live Big Data

Laurel Papworth- Social Network Strategy

Shares Social Media has trained artificial intelligence and now Big Data is taking over. SMH big data social media.

2016 119

Social Media Strategy Course – Valentine’s Day Competition

Laurel Papworth- Social Network Strategy

For the students of my new Social Media Strategy course here’s a little competition for you around Engagement, conversation diary/calendars etc.

2015 93

CEOs Don’t Understand Social Media The Australian

Laurel Papworth- Social Network Strategy

The backlash on Myer’s Facebook Page, the tweets from the public and celebrities alike on Twitter, and other social media sites was staggering.

2013 133

Financial Services and Social Media The Australian

Laurel Papworth- Social Network Strategy

If your financial services/advisor is not using social media, sack them. Apple now engages with social media. Rapidly.

2013 87

3 Day Social Media Intensive – Hands on! Sydney 2014

Laurel Papworth- Social Network Strategy

Shares Hiya, I’m running my last 3 Day social media intensive for this year, in December. very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on. Shares.

2014 89

The Rise of Trollmarketing and Trashtweeting on Business Social Media

Laurel Papworth- Social Network Strategy

Using trolling as a marketing campaign on social media. social media brand wars campaign Marketing trolling trollmarketing

2014 139

7 Levels of Social Media Engagement

Laurel Papworth- Social Network Strategy

There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. One day. silently please.

Social Media Monitoring Bookmarks and RSS

Laurel Papworth- Social Network Strategy

For my students: RSS allows you to manually (or autopost) Facebook, Twitter, Google Plus, LinkedIn etc updates from a 3rd party site. link].

RSS 75

How 2nd Screen Apps killed off Television Advertising – Social Media TV

Laurel Papworth- Social Network Strategy

TV becomes the loss leader to the 2nd screen apps, as television stations hand over their audiences to Facebook, Twitter and Zeebox.

Finish This Sentence: Social Media is…

Laurel Papworth- Social Network Strategy

It never ends well – either ignored or turned vile. Here’s some tips and warnings for beginner online community managers. . Much better.

2012 114

Charlotte Dawson, Cyberbullies and Social Media Pot and Kettle

Laurel Papworth- Social Network Strategy

Social Media: Friend or Stranger? Some random bloke or chick on Twitter get blocked or removed and it’s over. Pffft. Please.

Social Media courses – Facebook Twitter – 2013 Sydney Australia

Laurel Papworth- Social Network Strategy

Social media workshops. Here are a list of the next public classes that I’m teaching on social media in Sydney.

2013 51

Sydney Social Media Course – 3 Days with Laptop

Laurel Papworth- Social Network Strategy

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Sydney Social Media Course .

2013 88

Traditional Media brainwashing Australians about Social Media

Laurel Papworth- Social Network Strategy

Telephones don’t stalk children, Social Media doesn’t intimidate them either. People do. Investigate People. People do.

Google+ Hints at a Social Media Marketing Revolution

Alchemy of Change

If you haven’t yet tried it yet, Google+ (pronounced “Google Plus”) is a worthy competitor to Facebook and Twitter. Listen+.

Google 130

SEO vs SMO and how to TURN OFF Google Social Media Optimization

Laurel Papworth- Social Network Strategy

Search Engine Optimization has been hijacked by your friends and family (Social Media Optimization) and that’s a good thing. years?

2012 154

List of 8 Social Media Anti Advertising Ads

Laurel Papworth- Social Network Strategy

What happens when the consumer fights back against the advertiser (using social media channels)? click to see the secret anti ad. GetUp!

List of 12 Top Social Media Podcasts in 2012

Laurel Papworth- Social Network Strategy

Here is a list I came up with – you might have more social media podcasts to add to the list. Audio version is also available.

2012 96

Mary Poppins Online Community – Social Media Manager Leah Howard

Laurel Papworth- Social Network Strategy

We grabbed a drink, Vashti held the camera and we chatted on about Facebook, Twitter, audiences, story lines and the future of social entertainment.

Social media training on Foursquare Google Plus Pinterest Facebook Training for June and July 2012

Laurel Papworth- Social Network Strategy

More info on the Corporate inhouse 3 Day Intensive Advanced Social Media workshop here]. More social media courses are available here.

2012 111

Social Media Course – $176 – 13 June 2012 Sydney with @InforumGroup

Laurel Papworth- Social Network Strategy

Facebook, Twitter, blogs will be covered (we set up a blog live) as well as how to build audiences. Book social media course.

2012 91

Social Media and The Cone of Silence – Victoria Department of Justice

Laurel Papworth- Social Network Strategy

DEPARTMENT OF JUSTICE, VICTORIA: What does it mean when the people you elected to represent you, turn off comments in social channels? Hell no!

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth- Social Network Strategy

Rewarding badges and points systems on your intranet – social scorecards – could be the turning point for turning your enterprise 2.0

How Social Media can Fix the Troll and Bullying problem

Laurel Papworth- Social Network Strategy

This article covers: What is a troll, History of Trollling and How Social Media can Fix Trolling (how can society fix trolling, actually).

2012 108

Paywall for News.com and Online Community Social Media

Laurel Papworth- Social Network Strategy

The usual suspects were there – bloggers and twitterers I see around from time to time – and a handful of new faces. Fairfax?

Gary Hayes Social Media Count

Laurel Papworth- Social Network Strategy

Social Media statistics: Ever wondered how many people are blogging, uploading videos, tweeting right at this very minute ? Here’s a counter that displays growth of Twitter, money spent on Facebook gifts, number of SMS’s sent worldwide second by second. Social Network activity measured in real time.

Social Media ROI and CEOs – Affecting the $$$ Bottom Line

Laurel Papworth- Social Network Strategy

But your CEO “gets” social media, right? Ah goody. From Business Insider , Joe Weisenthal. How much? A LOT. Eventually.

ROI 98

Social Media for Training Departments in Companies

Laurel Papworth- Social Network Strategy

I was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. Training departments and social media. Note, in my experience, the over 45′s could teach the kids a thing or two about social media, but hey, what do I know? All the ables.

Mongrel Media: When Corporate Comms hijacks Traditional and Social Media

Laurel Papworth- Social Network Strategy

Mongrel Media:  Traditional vs Corporate vs Social Media. All media is censored media. Death to Mongrel Media!

Traditional Media reporting on Social Media

Laurel Papworth- Social Network Strategy

There’s a wild ride at the moment as traditional media slogs it out with social media. Twitter: First with News.

5 steps to a social media marketing campaign

Laurel Papworth- Social Network Strategy

We ( Gary Hayes from LAMP and I) structured Thursday for speakers to 50 people on their social media marketing campaigns. powerpoint?

Social Media and Village Crisis Comms – Local Gov Councils and Emergency Services #NSWFires

Laurel Papworth- Social Network Strategy

How information traverses social media during a crisis like the NSW bushfires. Delivered on Facebook, Twitter, Instagram. minutes.

2013 102

Facial Recognition, Privacy and Social Media

Laurel Papworth- Social Network Strategy

augmented reality Online Communities social media social networks Facebook facial recognition privacyAlexKilpatrick. Useful.

12 Ways to DO and NOT DO a Social Media Press Release – MSF Medecins Sans Frontieres

Laurel Papworth- Social Network Strategy

The only “social” part is to please please please blog about it, tugging on For A Good Cause™ heartstrings. So some social.

2012 110

Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth- Social Network Strategy

Eventbrite, the social ticketing site, sold another $2.52 Twitter: @silkcharm. How much is a a Tweet worth, in dollar terms? Off it went.

ROI 77

iGoogle Finished – what’s your favourite RSS Dashboard social media monitoring?

Laurel Papworth- Social Network Strategy

Now that iGoogle is retiring , I need another free service to teach social media monitoring – know of one? Really grumpy !

RSS 92