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How to Write a Social Media Press Release #socialmedia

Laurel Papworth- Social Network Strategy

What are the Main Features of a Social Media Press Release? Social sharing also increases SEO and SMO (search and social media optimisation).

2015 154

Traditional Media brainwashing Australians about Social Media

Laurel Papworth- Social Network Strategy

Telephones don’t stalk children, Social Media doesn’t intimidate them either. People do. Investigate People. See what happens?

CEOs Don’t Understand Social Media The Australian

Laurel Papworth- Social Network Strategy

The backlash on Myer’s Facebook Page, the tweets from the public and celebrities alike on Twitter, and other social media sites was staggering.

2013 133

Vanity Killed the Social Media Star

Elsua

Our social network.  And for that to happen today’s media tools, those that keep feeding from our very own vanity, won’t help much.

2016 81

7 Levels of Social Media Engagement

Laurel Papworth- Social Network Strategy

There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. Stage Zero - What is Social Media?

SEO vs SMO and how to TURN OFF Google Social Media Optimization

Laurel Papworth- Social Network Strategy

Search Engine Optimization has been hijacked by your friends and family (Social Media Optimization) and that’s a good thing. years?

2012 154

Google+ Hints at a Social Media Marketing Revolution

Alchemy of Change

How often do you follow companies, organizations or products on social networks? Let’s hope not. What I Saw. ” What This Means.

Google 130

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth- Social Network Strategy

They get to show off their elite skills in whatever your niche network is about. Unethical Media Behavior (11). The Game of Work. agenda.

Finish This Sentence: Social Media is…

Laurel Papworth- Social Network Strategy

It never ends well – either ignored or turned vile. Here’s some tips and warnings for beginner online community managers. . Much better.

2012 114

List of 12 Top Social Media Podcasts in 2012

Laurel Papworth- Social Network Strategy

Here is a list I came up with – you might have more social media podcasts to add to the list. Social Media Business by Laurel Papworth.

2012 96

Twitter is Not a Social Network

Alchemy of Change

Just because a service connects people doesn’t automatically mean we should call it a “social network.&# There, I said it. Windows?

Paywall for News.com and Online Community Social Media

Laurel Papworth- Social Network Strategy

Hence the development of a microcommunity The Future of Media. Traditional Media rules Twitter – or not. Their own staff? Fairfax?

Social Media and The Cone of Silence – Victoria Department of Justice

Laurel Papworth- Social Network Strategy

promulgates engagement, yet it’s a case of listen to me talk about social media rather than this is how you engage with us. Hell no!

Traditional Media reporting on Social Media

Laurel Papworth- Social Network Strategy

There’s a wild ride at the moment as traditional media slogs it out with social media. Media140 and Social Media. Jesus!

Mary Poppins Online Community – Social Media Manager Leah Howard

Laurel Papworth- Social Network Strategy

We grabbed a drink, Vashti held the camera and we chatted on about Facebook, Twitter, audiences, story lines and the future of social entertainment.

Ripple: Social Network Influencers

Laurel Papworth- Social Network Strategy

The main thing for me was to chat with Affiliate marketers about how social networks pass information around. Now you remain oblivious.

How Social Media can Fix the Troll and Bullying problem

Laurel Papworth- Social Network Strategy

This article covers: What is a troll, History of Trollling and How Social Media can Fix Trolling (how can society fix trolling, actually).

2012 108

Four Types of Status Updates for Improving Social Media Engagement on Facebook and Twitter

Laurel Papworth- Social Network Strategy

You can follow my podcasts on iTunes  [link]  (video) or  [link]  (audio) and YouTube Social Media Business. A. Definitions in Social Media.

2013 138

Social media training on Foursquare Google Plus Pinterest Facebook Training for June and July 2012

Laurel Papworth- Social Network Strategy

More info on the Corporate inhouse 3 Day Intensive Advanced Social Media workshop here]. More social media courses are available here.

2012 111

Social Media ROI and CEOs – Affecting the $$$ Bottom Line

Laurel Papworth- Social Network Strategy

But your CEO “gets” social media, right? Ah goody. Over the weekend, the shares gained $0.29, netting the rapper nearly $10 million.

ROI 98

Enterprise: List of 40 Social Media Staff Guidelines

Laurel Papworth- Social Network Strategy

Managing staff who participate in social networks. Media companies: For Journalists entering into public debate  [link]. Opera  [link].

The Fallacy of Social Networking

Elsua

Traditional Hierarchies inside Social Networks – Not So Much an Oxymoron Anymore  . Personally, I am doing just fine. At least, for now.

2012 108

Social Media at Work

Elsua

This time around Social Media @ Work. And it looks like today things are back to normal somewhat, which means, I am back to normal , too!

12 Random Acts of Social Media Kindness Campaigns: World Kindness Week 2012 RAK

Laurel Papworth- Social Network Strategy

Public(s) relations today means managing relationships with the public who are now media companies themselves. Twelve actually. Literally.

2012 109

Facial Recognition, Privacy and Social Media

Laurel Papworth- Social Network Strategy

augmented reality Online Communities social media social networks Facebook facial recognition privacyAlexKilpatrick. Useful.

Social Media Newspaper: Australian Media Tweets Paper.li

Laurel Papworth- Social Network Strategy

How to create a social media newspaper on Paper.li. Even from chatter of journalists on social media sites. Cool eh? WE ARE!

Leveraging Use Case Scenarios To Illustrate Social Media & Social Networking Risks

Collaborative Thinking

Social Media & Social Networking: A Cautionary Tale. Social Networking & CollaborationEnterprise 2.0

Sydney Social Media Course – 3 Days with Laptop

Laurel Papworth- Social Network Strategy

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Sydney Social Media Course .

2013 88

Gary Hayes Social Media Count

Laurel Papworth- Social Network Strategy

Social Media statistics: Ever wondered how many people are blogging, uploading videos, tweeting right at this very minute ? Social Network activity measured in real time. You might want to factor that into the social media counter! The next question is, what exactly are they doing?  Lee Hopkins was first and he, sadly, is not.

Social Media Clout: Klout them up – don’t you know who I am?

Laurel Papworth- Social Network Strategy

Called the Press or Media list. But Klout gives PR people a way of telling who on social media can get messages to the most people.

2012 82

Social Media Training: 3 Day Intensive Advanced Class

Laurel Papworth- Social Network Strategy

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. AdAge named in the Top 150 Media Bloggers, and she is on Google’s Plus Recommended List.

2012 64

Social Media for Training Departments in Companies

Laurel Papworth- Social Network Strategy

I was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. Training departments and social media. Deloitte’s use “reverse mentorship&# – older senior staff train younger members who in turn train the older staff on social media tools and iPads etc.

Social Network Identity: Anonymity, Pseudonymity and Accountability -Media140

Laurel Papworth- Social Network Strategy

We take a look at the legal, social and media perspectives and ask the question is it really that important? Rose Is A Rose… . Theme.

Has Social Media Killed Off Privacy?

Laurel Papworth- Social Network Strategy

Online Communities social media social networks facial recognition online community privacy real world social network tom tom

Social Media courses – Facebook Twitter – 2013 Sydney Australia

Laurel Papworth- Social Network Strategy

Social media workshops. Here are a list of the next public classes that I’m teaching on social media in Sydney. Tools demonstrated.

2013 51

E2.0 Santa Clara: Architecting the Building Blocks of Enterprise Social Networking

Collaborative Thinking

Architecting the Building Blocks of Enterprise Social Networking. What are the architectural building blocks that enable social networking?

2011 91

To Develop a Community, Think Network First

Online Community Strategy

Two reasons: 1.) a helpful answer must be developed in the context of the host organization and their extended network and 2.) Why “Network”?

2016 25

5 steps to a social media marketing campaign

Laurel Papworth- Social Network Strategy

We ( Gary Hayes from LAMP and I) structured Thursday for speakers to 50 people on their social media marketing campaigns. Nutshell time: .

Social Media: NAB Break Up Letter

Laurel Papworth- Social Network Strategy

Social Media: NAB Break Up Letter is a post from: Laurel Papworth- Social Network Strategy. Let’s have a look at why. Purpose.

Brumby’s Bakeries and Negative Criticism in Social Media COI

Laurel Papworth- Social Network Strategy

The backlash was enormous on social media sites such as Twitter, on Facebook and so on. Brumby’s owner, the listed Retail? Even initials.

2012 71