Trending Sources

How to Write a Social Media Press Release #socialmedia

Laurel Papworth- Social Network Strategy

What are the Main Features of a Social Media Press Release? Who Needs a Social Media Website, Corporate Blog or Social Media Press Room?

2015 146

CEOs Don’t Understand Social Media The Australian

Laurel Papworth- Social Network Strategy

The backlash on Myer’s Facebook Page, the tweets from the public and celebrities alike on Twitter, and other social media sites was staggering.

2013 137

7 Levels of Social Media Engagement

Laurel Papworth- Social Network Strategy

There are seven stages to social media engagement from shallow monitoring to deep peer to peer economies. One day. silently please.

Traditional Media brainwashing Australians about Social Media

Laurel Papworth- Social Network Strategy

Telephones don’t stalk children, Social Media doesn’t intimidate them either. People do. Investigate People. People do.

List of 12 Top Social Media Podcasts in 2012

Laurel Papworth- Social Network Strategy

Here is a list I came up with – you might have more social media podcasts to add to the list. Audio version is also available.

2012 102

Four Types of Status Updates for Improving Social Media Engagement on Facebook and Twitter

Laurel Papworth- Social Network Strategy

Or everything feels a bit “corporate”speak in a “social” space. Definitions in Social Media. Social Media.

2013 141

Finish This Sentence: Social Media is…

Laurel Papworth- Social Network Strategy

It never ends well – either ignored or turned vile. Here’s some tips and warnings for beginner online community managers. . Much better.

2012 104

How Social Media can Fix the Troll and Bullying problem

Laurel Papworth- Social Network Strategy

This article covers: What is a troll, History of Trollling and How Social Media can Fix Trolling (how can society fix trolling, actually).

2012 117

Sydney Social Media Course – 3 Days with Laptop

Laurel Papworth- Social Network Strategy

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Sydney Social Media Course .

2013 99

Mary Poppins Online Community – Social Media Manager Leah Howard

Laurel Papworth- Social Network Strategy

We grabbed a drink, Vashti held the camera and we chatted on about Facebook, Twitter, audiences, story lines and the future of social entertainment.

Google+ Hints at a Social Media Marketing Revolution

Alchemy of Change

How often do you follow companies, organizations or products on social networks? Let’s hope not. What I Saw. Listen+. Strange.

Google 128

Enterprise 2.0: social scorecard and social media karma

Laurel Papworth- Social Network Strategy

Rewarding badges and points systems on your intranet – social scorecards – could be the turning point for turning your enterprise 2.0

Paywall for News.com and Online Community Social Media

Laurel Papworth- Social Network Strategy

Hence the development of a microcommunity The Future of Media. Traditional Media rules Twitter – or not. Their own staff? Fairfax?

Facial Recognition, Privacy and Social Media

Laurel Papworth- Social Network Strategy

augmented reality Online Communities social media social networks Facebook facial recognition privacyAlexKilpatrick.

Social media training on Foursquare Google Plus Pinterest Facebook Training for June and July 2012

Laurel Papworth- Social Network Strategy

More info on the Corporate inhouse 3 Day Intensive Advanced Social Media workshop here]. More social media courses are available here.

2012 105

Mongrel Media: When Corporate Comms hijacks Traditional and Social Media

Laurel Papworth- Social Network Strategy

Mongrel Media:  Traditional vs Corporate vs Social Media. All media is censored media. Death to Mongrel Media!

Enterprise: List of 40 Social Media Staff Guidelines

Laurel Papworth- Social Network Strategy

Managing staff who participate in social networks. Media companies: For Journalists entering into public debate  [link]. Thanks.

Gary Hayes Social Media Count

Laurel Papworth- Social Network Strategy

Social Media statistics: Ever wondered how many people are blogging, uploading videos, tweeting right at this very minute ? Social Network activity measured in real time. You might want to factor that into the social media counter! The next question is, what exactly are they doing? 

Social Media ROI and CEOs – Affecting the $$$ Bottom Line

Laurel Papworth- Social Network Strategy

But your CEO “gets” social media, right? Ah goody. From Business Insider , Joe Weisenthal. How much? A LOT. Eventually.

ROI 88

Social Media courses – Facebook Twitter – 2013 Sydney Australia

Laurel Papworth- Social Network Strategy

Social media workshops. Here are a list of the next public classes that I’m teaching on social media in Sydney.

2013 60

Has Social Media Killed Off Privacy?

Laurel Papworth- Social Network Strategy

The Social Web becomes the Intelligent Web. Ever had a Tom Tom device say you would reach your destination in 10 minutes, and you did it in 8?

Social Media: NAB Break Up Letter

Laurel Papworth- Social Network Strategy

Social Media: NAB Break Up Letter is a post from: Laurel Papworth- Social Network Strategy. Let’s have a look at why.

Social Media Clout: Klout them up – don’t you know who I am?

Laurel Papworth- Social Network Strategy

Called the Press or Media list. But Klout gives PR people a way of telling who on social media can get messages to the most people.

2012 91

Social Media Call To Action: Bullied on a Bus

Laurel Papworth- Social Network Strategy

Not For Profit Online Communities peer2peer social media social networks bullying call to action Facebook IndieGoGo karen huff youtube

2012 88

12 Random Acts of Social Media Kindness Campaigns: World Kindness Week 2012 RAK

Laurel Papworth- Social Network Strategy

Public(s) relations today means managing relationships with the public who are now media companies themselves. Twelve actually. Literally.

2012 108

Brumby’s Bakeries and Negative Criticism in Social Media COI

Laurel Papworth- Social Network Strategy

The backlash was enormous on social media sites such as Twitter, on Facebook and so on. Brumby’s owner, the listed Retail? Even initials.

2012 77

5 steps to a social media marketing campaign

Laurel Papworth- Social Network Strategy

We ( Gary Hayes from LAMP and I) structured Thursday for speakers to 50 people on their social media marketing campaigns. powerpoint?

Social Media Training: 3 Day Intensive Advanced Class

Laurel Papworth- Social Network Strategy

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Social Media Workshop Outline. Nine Steps of a Social Media Strategy.

2012 58

Tweeting of purchases is a plug that money can’t buy – Social Media ROI Monetization

Laurel Papworth- Social Network Strategy

Eventbrite, the social ticketing site, sold another $2.52 How much is a a Tweet worth, in dollar terms? Off it went. Twitter: @silkcharm.

ROI 85

Traditional Media reporting on Social Media

Laurel Papworth- Social Network Strategy

There’s a wild ride at the moment as traditional media slogs it out with social media. Media140 and Social Media.

Freelancer – $25k in Australian social media competition

Laurel Papworth- Social Network Strategy

Great opportunity for someone wanting to “get their social media on&#. Also some points on social media timelines.

Social Media for Training Departments in Companies

Laurel Papworth- Social Network Strategy

I was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. Training departments and social media. Note, in my experience, the over 45′s could teach the kids a thing or two about social media, but hey, what do I know? All the ables.

Social Media at Work

Elsua

This time around Social Media @ Work. And it looks like today things are back to normal somewhat, which means, I am back to normal , too!

New publication: “It’s the Conversation, Stupid!” – Social Media Systems Design for Open Innovation Communities

Making CommunitySense

Social Media Systems Design for Open Innovation Communities was just published in J.E. Lundström et al. ISBN 978-3-642-31649-4.

2013 73

Fascinating Social Media and SEO Case Study

Online Social Networking

My strategies include search engine optimization , social bookmarking , business networking and email campaigns , as well.

Social Media Principle #3 Economies Have Currencies

Evolving Web

This post is third in a series of my Social Media Principles.  The base post is 10 Social Media Principles.

Huffington Post Sells for $315m Social Media Revenue

Laurel Papworth- Social Network Strategy

I often write on social media revenue – how social media sites like blogs and forums and social networks monetize.

Social Media Newspaper: Australian Media Tweets Paper.li

Laurel Papworth- Social Network Strategy

How to create a social media newspaper on Paper.li. Even from chatter of journalists on social media sites. Cool eh?

Rockyou fined and social media implications

Laurel Papworth- Social Network Strategy

If capitalism was all about inflicting dodgy products and exploiting workers, the new social capitalism is about exploiting the members.

2012 44

Social Media Training for February March 2012

Laurel Papworth- Social Network Strategy

Social Media Campaign (one day course). This is a very intensive course on the world’s fastest growing social network from Google. 

2012 39