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Wednesday, August 12, 2009
Recently I wrote a post that received a lot of attention - more than I would have expected: How I use social media . At At the end of the post, I promised to write about WHAT social media I currently use. started making a list of all the social media I use. So here it is.
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Tuesday, August 4, 2009
This afternoon I’m spending a half hour on a Skype video conversation to share a bit of how I use social media. figured it would be good to exercise my memory a bit and unearth some of the key stories that led me to to my social media use today, and perhaps surface some of my patterns. The history approach also shows that while the term “social media” was not in play when I jumped in, the social use of online media has been growing I These roots are significant because our patterns of use, our ways of embracing or rejecting technology
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Sunday, April 5, 2009
image through ericmackonline.com This post may be a little chaotic as I'm using it to get a grip on some of my ideas about social media for organisations. Tomorrow I'm going to write with Sibrenne Wagenaar ; we are writing a booklet on social media for learning and collaboration. We start with social media for professionals (individuals), then teams, then organisations. It's the organisational chapter that needs much more thinking. I
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Thursday, November 26, 2009
We’ve posted before about why Twitter lists are great and some of the uses that can be made with them. One clear and valuable use for them has become clear – as a free social media monitoring tool. Here’s a guide to how you can use Twitter Lists in this way.
Image by koalazymonkey via Flickr
Over the last few weeks since they were launched to all users, we have been experimenting with them at FreshNetworks and with our clients.
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Sunday, June 7, 2009
I’ve been co-designing and c0-facilitating a number of workshops for the CGIAR and FAO over the past few years about knowledge sharing, and more recently, this phenomenon people call “social media.” Social Media Strategy Planning & Measurement - What’s Working?
With social media, however, strategy is 8221; Part of this work has been to comb through resources and create some launch pads that are relevant to NGOs and non profits. I
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Monday, June 1, 2009
Thanks to Clay McDaniel in 13 Essential Social-Media 'Listening Tools': MarketingProfs Articles , and Jake Hird for his post on econsultancy.com Free Apps · Addict-o-matic – Allows you to create a custom-made page to display search results · BackType - a comments search and tracking engine · Bloglines - A web-based personal news aggregator that can be used in place of a desktop client · Blogpulse – A service of Nielsen BuzzMetrics. It analyzes and reports on daily trends within the blogosphere. · BoardTracker – A useful tool for scanning and tracking
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Tuesday, March 31, 2009
ProtectTheHuman.com is a social platform that asks users to carry out a range of online actions in support of Amnesty’s campaigns, and to upload video and photos and bookmark content from all over the Web.
Since just before Christmas we’ve been working with Amnesty UK’s web team on a project to optimise the use of external social media services. Made by Many has worked with Amnesty UK since January ‘08, and helped them design and build ProtectTheHuman.com - their digital activism community. You can read more about it here - in Charlotte’s
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Wednesday, April 22, 2009
Courseware for Social Media Workshops
COURSEWARE: Social Media PR Crisis Communication
I’m also setting up SocialWebForum for students/clients/companies to ask questions on social media and courses. Social media that is not discussed does not exist. I’m going to gradually, as time permits, migrate all my courseware across to the new format, offer it for free download under Creative Commons for download (lulu or scribd ), or physical colour workbooks via publish on demand Lulu ( http://stores.lulu.com/laurelpapworth ) .
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Monday, December 21, 2009
have a client who once said to me: “We want to use social media to attract more complaints” . This may seem an odd thing to say, all to often attracting complaints is a reason people cite for being anxious about using social media . People use social media for lots of things, but they often use it to express their opinion about a brand or organisation, to tell you where things are good and to tell you where things are bad. Image by ajburgess via Flickr
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Thursday, January 21, 2010
Now they have continued their innovative approaches to engagement and embraced social media. What makes this site particularly interesting, though, is its use of Twitter, Facebook and Flickr as a way of generating content for the site and promoting participation.
The LEGO CLICK community is a great example of the hub-and-spoke model of social media engagement . Image by Kaptain Kobold via Flickr
LEGO is a brand that many people are very passionate about, a brand people love and we’ve written before about how they use segmentation to engage their
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