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Sunday, October 25, 2009
The Online Community Platform and Services Satisfaction research report was published in March of this year as part of the ongoing efforts of the Online Community Research Network . The intention of the research project was to provide insight about customer attitudes towards online community platform and service vendors, particularly around satisfaction. Key highlights from the This is cross-posted from the Online Community Report blog.
Further, we wanted to explore the unmet needs in the online community platform and services market.
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Sunday, May 17, 2009
The Online Community Platform and Services Satisfaction research project was initiated in January of 2009 and published in March. The research project was conducted by the Online Community Research Network , and was created to provide insight about customer attitudes towards online community platform and service vendors, particularly around satisfaction. Two items worth noting about the research protocol:
Further, we wanted to explore the unmet needs in the online community platform and services market.
We We
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Tuesday, August 18, 2009
The Social Media Ecosystems research study was conducted by the Online Community Research Network in April of 2009. The study was created to provide insight about how organizations leverage external online community and social media sites to support their organizational goals.
We Sharing online research re: community development
• Host We received approximately 60 completed surveys.
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Tuesday, March 17, 2009
Leveraging this expertise and mixing it with user discussions and comments can be a great way for the organisation to grow and build the size and value of the community, position itself as an expert in the area, and to learn from (and with) its consumers)
online communities customer communities FreshNetworks Royal Bank of Canada word of mouth On the Web Web Marketing and Advertising qualitative market research Social Media Microsoft Money Social network service online market research financial services market research innovation Quicken Business Matt Rhodes co-creation Online communities
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Monday, February 16, 2009
Each Monday we’ll be taking a particular industry and giving three short case studies of online communities, whether for marketing, customer engagement, market research or other reasons. In this kind of market the best examples of online communities are those which build on and strengthen the strong consumer-brand link, or those which leverage the passion and involvement to help support the brand. People are always asking us for great examples of online communities in their particular industry, so we thought we’d start a series of great examples from different industries: Online Community Examples .
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Friday, February 27, 2009
You need to build a site that meets a need and offers something new, leveraging your own position to give a real reason for people to come and engage on your site rather than elsewhere.
Tags: social media Natural History Museum social networks marketing wallace collection museum national museums online learning project online research communities freshminds creative spaces advertising online communities Research 2.0 Nine museums in the UK launch Creative Spaces
This week in the UK saw the beta launch of Creative Spaces .
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Friday, April 3, 2009
Rather involve yourself in the community - give them feedback and leverage your internal expertise. 2009 Matt Rhodes Online communities Social Media Business co-creation customer communities freshminds FreshNetworks innovation market research marketing Marketing 2.0 conference Marketing and Advertising marketing2paris On the Web online communities online market research Paris qualitative market research social media Social network Twitter Virtual community web2.0 Online communities are about engagement, between consumers and between them and the brand. They bring huge
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Saturday, February 21, 2009
am amazed by the breadth of interests that people have in the area and the innovative research that has been conducted on topics such as education, leadership, e-business, and networking within virtual worlds. These same ideas can be translated to virtual teams and breaking virtual meetings out of virtual meeting rooms and finding ways to leverage the unique affordances of virtual worlds.
Surinder and I are currently attending the Mardi Gras conference on virtual worlds in Baton Rouge along with our colleague Rui Huang . We are here to present our paper that I discussed in
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Monday, February 9, 2009
actKM has invited Patrick Lambe to conduct a workshop on Leveraging and Valuing Expertise. This workshop is part of the open research project "Leveraging and Valuing Expertise" ([link] Log in to share your stories!
Grounding: Anecdote circles with participants exchanging their stories of how expertise is leveraged and used (or misused) in their organisations
* Canberra has an interesting event this month! When: 9:00 am to 3:30 pm on Friday, 13 February
Where:
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Wednesday, December 24, 2008
Organizations will leverage SharePoint for traditional productivity and content management needs but will look for an alternative social platform to sit alongside SharePoint while a minority of shops that have not over-committed to SharePoint (e.g., The need to focus on non-technology factors rather than the underlying tooling was a consistent theme during client visits and telephone inquiries as well as the field research study I conducted on enterprise social networks. Rather than list off a "top ten" list of predictions for 2009, I thought I would briefly layout some topics and areas that business and IT decision-makers should pay attention to when formulating Enterprise 2.0
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