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But rather than just using experiences as reviews, we can also use personal experiences as inspiration tools. In this respect, the site is a great customer retention tool. We have already written about BA’s MetroTwin and the Air France-KLM Bluenity sites. online communities customer communities FreshNetworks For the next in our series of Online Community Examples we are looking at examples of online communities in the travel industry Online communities in the travel industry

Based on 2,500 interviews in five countries (Great Britain, France, Belgium, Holland and Germany) the report looks at what use is made of which tools and how this helps (or otherwise in the workplace). France - 62% facebook France freshminds FreshNetworks Germany innovation market research Netherlands online communities online market research qualitative A report out this week from AT&T explores the adoption of social networking  in the workplace and the  rise of Enterprise 2.0. The headline findings are interesting on their own and suggest a growing acceptance

The interesting thing from this panel session though was how none of the speakers focused the conversation on the technologies they were using, but on the inherent issues of making use of these social tools; concerns about compliance, security, privacy laws (Specially in European countries), mandating the usage of social software were just a few to mention. is with privacy, specially with privacy issues and the corresponding privacy laws, mainly in European countries like Germany, France, Austria, Italy, even Spain!, (Continued … ) This is Part II from a previous blog post I have put together detailing some of the major highlights from Day Two from the Enterprise 2.0

In the process it has helped me to clarify Stephen Downe’s distinctions between groups and networks, the way that certain tools seem optimized for different levels of these granularities (for example blogs are better for networks than for groups) and it has helped us to create a rationale for use of collectives in formal education. In this post I provide graphic overviews of the three followed by a table comparing the three applications for educational use. Groups: Networks Collectives Social Learning 2.0 In the following table (click to

Data from TNS showed that use of social media and social networking in Russia is widespread, making it the fourth largest market in Europe for social networking behind the UK, Germany and France. This highlights the danger of focusing on English-language-centric developments in online communities, social media tools and social networks. Image by khrawlings via Flickr Earlier this year we reported on how Russia is the fourth largest social networking market in Europe .

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tools may indeed improve productivity. Return to the HBR List 2009 table of contents .  Subscribe to Harvard Business Review Save up to 47% off the cover price! Name Address City Country

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