About Contact Web Strategy Vault Web Strategy by Jeremiah Owyang | Social Media, Web Marketing Jeremiah Owyang discusses how web tools and social media enable companies to connect with customers Forrester Wave Report: The Leaders in Community Platforms for Marketers (Part 4/4) January 09th, 2009 | Category: White Label Social Network , Analyst , Forrester Clients can access the full report The Forrester Wave™: Community Platforms, Q1 2009 on the Forrester site, however the high level findings are available below,

Forrester recently released a report on What’s Holding Back Your Intranet? They found that 93% of employee respondents said they use an intranet or company portal (Forrester uses the terms interchangeably) at least weekly, and more than half reported daily use. However, they found that these intranets were mostly accessed for basic functions such as company directory, benefits information, and payroll. by Tim Waters with Matthew Brown and Sara Burnes. They were kind to share a copy with me.

Home About Full Circle Contact Resources Wiki Full Circus Full Circle Associates connections for a changing world, online and offline… Feb 21 2008 Forrester’s Online Community Best Practices Published by Nancy White at 5:18 pm under Uncategorized , communities of practice , community indicators , networks , online facilitation , online interaction

Forrester’s Alex Cullen recently released, The Top 15 Technology Trends EA Should Watch and they were nice to share with me. The summary states, “Forrester has identified 15 technologies with the greatest potential for business impact, and we’ve grouped these technologies into five themes: social computing for enterprises, process-centric information, restructured IT service platforms, Agile applications, and mobile as the new desktop. I I am most interested in social computing for enterprises.

Noise Steve O’Hear Stowe Boyd Susan Scrupski Techcrunch Thomas Vander Wal Tim O’Reilly Tony Kamer TradeVibes blog Valeria Maloni Vivek Puri Web Worker Daily Zoli’s Blog « Connectbeam and Microsoft Announce Spotlight ConnectTM for SharePoint 2007 | Main | New Online Community for Collaboration and Content Management - Content Management Connection » June 12, 2008 Forrester Reports that Corporate Social

Ernst & Young recruits many of the 3,500 college graduates it hires every year using a career group on Facebook, where it not only posts job information but also answers individual questions from prospective employees. These are all examples of companies savvy enough to participate in the "groundswell," according to Charlene Li, vice president and principal analyst at Forrester Research. "The Knowledge@Wharton Managing Technology Research Article View Article on Knowledge@Wharton Mobile Not a Site, but a Concept: Tapping the Power of Social Networking Published: July 09, 2008 in Knowledge@Wharton Mini USA, the American branch of BMWs Mini Cooper line, tracks everything being said about its brand everywhere on line -- in blogs, discussion groups, forums, MySpace pages and much more -- then uses what it learns to guide advertising

Sally Falkow reports in Blogs are Better Business Drivers Than Social Networking Sites that a recent study “ Harnessing the Power of Blogs ,” (sponsored research by BuzzLogic and conducted by JupiterResearch, a Forrester Research company) found that blogs can have more impact on purchase decisions than social networks. All of this is welcome news to business bloggers and confirms what I have been seeing informally in conversations with my clients and others. The study went on to conclude that while social networks help people connect, but blogs create a conversation and become a trusted resource that influences purchase decisions.

8212; Check out Jeremiah’s recent post on the 4 tenets of community manager — There seems to be some debate on the four tenets […] “Thanksgiving Leftovers” « socialTNT November 27th, 2007 8:11 am […] Forrester Research’s Jeremiah Owyang Outlines the four qualities of a “community manager… […] The Community Manager November 27th, 2007 8:59 am […] couple of days ago Jeremiah

OK, I admit I’m a bit grumpy because it’s been almost a month since I answered their sales rep’s email that yes, I wanted detailed princing information for licenses and services… and have recieved no reply yet). The session started with the Jive CEO explaining a bit their vision (I still think they’re pushing too hard to try to differentiate), then one of Forrester’s VPs talking about how IT buyers decide based on peer impressions and do a lot of social software use, and backing Jive’s message (seen better Forrester presentations, with a bit of

You also miss out on all the benefits you should be getting of them being on your site - being able to ask them for (and use) profiling information, analyse what they do and say and create secure areas where you can talk to these engaged people about new product developments or other, more confidential things. You should encourage it, give them information, tools and content to help amplify the word of mouth they create. Image by MattRhodes via Flickr A