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Friday, November 21, 2008
Twitter provides you the possibility to exchange short messages with a large number of people. Twitter can be used in many different ways. For example, you can use your twitter network to help you do your work. If you are looking for a guest speaker on a certain topic, and you can not directly find this person, You can follow people, or otherwise, people can follow you. It also provides possibilities to exchange your emotions, questions and other experiences.
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Saturday, November 7, 2009
Twitter has quickly become the must-have channel for conference back-chat. Twitter is also a great way to attend a conference without actually being there – just follow a conference hashtag (e.g. #smib09 But watch out Twitter. Here’s an example:
Image courtesy of Shutterstock
Reading what other people tweet during a speech provides an extra dimension as you get a sense of what the audience is thinking.
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Tuesday, January 27, 2009
(nearly 100) Here’s a list of journalists from Australian (mostly mainstream, some New Zealanders) media who have embraced, indeed are head over heels, in love with Twitter. Trevor Cook put a dozen Australian Journalists on Twitter together. Here is a little formula I just cooked up called the Tweet-GQ (Tweet Gary Quotient) that works out a Twitter rating. Let’s sit here and watch them. Quis custodiet ipsos custodes . Who watches the watchers themselves? By the way, the first social networking book I ever read was The Republic by Plato, mashing’up and
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Thursday, May 7, 2009
We return this week to our series of Online Community Examples . There is a lot of talk about the way ‘old’ and ‘new’ media combine - how newspapers are using Twitter and how television broadcasters and production companies are working with online media. So this week we take a look specifically at examples of online communities in the TV industry
Image by Daniel H. Agostini aka dhammza via Flickr
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Monday, March 16, 2009
Click the barchart graphic for more information - retweets for example.
Technorati Tags: Measuring , Metrics , mike seyfang , tweetburner , Twitter , twurl
...Tags: Tags: tweetburner twurl mike seyfang Twitter Measuring Metric How do you know who has clicked through on a link, how many times and the sum of click thrus on retweets? Let Auntie SilkCharm explain.
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Thursday, September 24, 2009
And we then moved into some examples from customer service: some good, some bad and one just ugly. A ‘Good’ example, Zappos is great at microinteractions. Another ‘Good’ example that shows how you can make effective use of Twitter. Richard Baker is General Manager Image by JMC Photos via Flickr
Earlier this week we wrote about Thomson Holidays and how a blogger can impact your brand reputation and how with social media, complaints have moved from being a customer service issue to being a branding and corporate reputation one.
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Friday, March 6, 2009
The folks over at BrandonHall, the learning folks who blog lots of interesting links, pointed out a value of Twitter that not all of us may have seen yet. Twitter as a search engine. The question always comes up “why would we be interested in something like Twitter. This was interesting to me because I’m co-leading a short online workshop introducing social media in a global international development network. One application I try to show is Twitter as social listening.
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Sunday, March 15, 2009
Again this week, Twitter has been high on the media agenda. As is always the case during a time of innovation, brands are experimenting with lots of different ways of using Twitter. Time will tell which are the most appropriate and which have the highest return on investment, but it is worth all brands learning the basics of Twitter usage for marketing purposes and in particular for PR.
Some successfully and some less so. That’s why Required Reading this week at FreshNetworks is Conner Weisgerber ’s presentation on Twitter for PR.
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Monday, March 2, 2009
Ross Mayfield put forth a pretty interesting question on Twitter (see below). Twitter
Twitter is referred to as a micro-blogging tool. The service allows people to post and read brief (140 character) messages (called Tweets) to the Twitter service. It's a great question - my thoughts below:
Enterprise Instant Messaging (IM)
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Monday, March 23, 2009
This week we are turning our attention to the telecoms industry for our series of online community examples . If you have industries you’d like included in future weeks please vote in our poll or contact me on Twitter .
There are not as many examples of good online communities for the telecoms industry as in some of the other industries we have covered so far in the series. Online communities in the telecoms industry
Part of the reason for this is that the nature of the industry is one that facilitates communication - they don’t provide content but allow
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