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Thursday, September 24, 2009
Dell is an example of ‘bad turned good’ and has moved from its period of ‘Dell Hell’ to being perhaps one of the best example of businesses having an integrated approach to social media. We discussed in the workshop the case of how Dell make $3 million on Twitter , and how their forums are so well used that peers are solving others’ problems and saving Dell significant amounts of money on support costs.
Image by JMC Photos via Flickr
Earlier this week we wrote about Thomson Holidays and how a blogger can impact your
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Wednesday, May 13, 2009
Euan Semple started the BBC intranet on a box under his desk and the seasoned community practitioner Dawn Lacallade (previously Lead Stormchaser at Dell and now at solarwinds ) tirelessly waded through the politics at Dell to extol the benefits of the early Dell communities. So here are some tips from Dawn about how she used her powers of persuasion at Dell (at solarwinds everything they do starts with ‘how do we involve customers in this’ so I gather life is less complicated for her now!). I’m at the Communities 2.0 conference in San Francisco this week.
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Thursday, April 23, 2009
Dell’s Online Communication Policy [link]
The reason why I have the full link here, is because I print it up and hand it out with courseware in the Social Media Policies For Your Organisation workshops that I run If you want to do the same, please attribute me ‘n the other aggregators. Managing staff who participate in social networks.
This list also includes policies called; Staff blogging policies, enterprise social network guidelines, Employee Blogging Policies, Staff engagement in online communities, and so on.
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Saturday, July 12, 2008
They are primarily internally focused program managers. Technology Ken Kaplan, Broadcast and New Media Manager, Global Communications Group at Intel Corporation Bob Pearson, Vice President, Communities & Conversations at Dell Chris James’s Experience, Social Media & Community Strategist, Advanced Micro Devices Gunjan Rawal, Worldwide marketing manager at Intel Software Network Adam Christensen, Social Media Manager, IBM Corporation Bryan Rhoads, Sr. Marketing Manager - The Microsoft CIO Network at Microsoft LaSandra Brill, Manager, Web & Social Media
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Thursday, April 12, 2007
Home About Contact Divas Blogroll The Diva Marketing Blog Approach To Blog Strategy GO » Looking for a presentation or workshop on blogs, eMarketing, marketing for non marketers? Laskys Blog: Indium Corporation Wharton MBA Admissions Blog: Wharton University of PA QuickBooks Online Blog: Intuit SkyBox(tm) Maytag(tm) Blog: Maytag
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Wednesday, June 20, 2007
If someone posts a horror story like Jeff Jarvis did in his famous “Dell Hell” blog posts, lots of people will get wind of it. These are wonderful examples of techniques and strategies that our organization plans to use to deliver a quality social experience to our volunteers. Add a Comment Name (required) Mail (will not be published) (required) Website Spam check: Please type "uie" here. April 19-22, 2009 Newport Beach, California 4 Days · 16 Experts 8 In-depth Workshops
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Wednesday, April 8, 2009
Apin Talisayon’s Weblog – Knowledge Management provides useful TOOLS but it leaves MANY GAPS – F2- Intangibles: More Essential for Value Creation » F1- KM is Not Enough! By apintalisayon A simple exercise useful to introduce KM concepts to a workshop group is to ask each one the question: “What helps you do your job well?” 8221; (KM gurus such as Sveiby, Drucker, Nonaka and O’Dell say essentially the same thing: that ”knowledge” is capacity for effective action, including information
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Monday, March 30, 2009
Long story short, the illustrious Sean McDonald (of Dell community fame) is joining our team!
Sean has spent 11 years at Dell in Executive positions in Marketing, Customer Service, Online, and Communications. Since 2006, Sean led the design and operation of Dell’s online community activities on Dell.com and online conversations off dell.com. I’m proud beyond words to share our latest announcement over at Ant’s Eye View . Welcome to the Grassroots Age!
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Monday, March 30, 2009
Sean has spent 11 years at Dell in Executive positions in Marketing, Customer Service, Online, and Communications. Since 2006, Sean led the design and operation of Dell’s online community activities on Dell.com and online conversations off dell.com. Last year 250 million visits occurred on Dell communities including Dell Community Forum , Direct2Dell , and Idea Storm . ANNOUNCEMENT!
Welcome to the Grassroots Age!
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Wednesday, June 24, 2009
Dell #e2conf21
about 18 hours ago
from TwitterFon
danlarsen Sitting next to Travis and Keith from @Yammer in the #e2conf21 Twitter session at #e2conf
about 18 hours ago
from TwitterBar
iandavidklein #e2conf #e2conf21 @isaacgarcia talking about actually closing large deals over Twitter. Great session. Huge thanks to panelists Clara Shih (@clarashih), Bill Ives (@billives),
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