Network maps are diagrams of lines or arrows (representing connections) and nodes (representing individuals, organizations, ideas) that can visually communicate tremendous amounts of information much more easily than volumes of text. This gives a picture of how organizations and issues are connected virtually that is increasingly important in any strategy. Steve Waddell of Networking Action Excerpts from an excellent blog from ValueNetworks.com colleague and customer, Steve Waddell of Networking Action We can easily be overwhelmed by the complexity of large networks where there are many different organizations and people involved.

We’re excited about the site as it’s a real departure for an FMCG brand to use Twitter this way — we think it’s pretty forward-thinking of Britvic, the company behind Fruit Shoot, to connect with their audience like this. But some do, and for these parents there’s the option of connecting their account and joining the conversation on a more significant level, as the site then publishes their interactions with Ready for Ten into those parents’ own Twitter feeds as well. We’re now the proud parents of a site for, well, parents. Ready for Ten is a conversation space for mums

Enclosing a free, open and infinitely connected internet within a landscape of small fences and high walls – the tallest being the ones around the iTunes store? The site connects up the television experience with a bingeworthy library of shortform video, product reviews, viewers’/users’ opinions and ultimately with shopping. The commonplace view within magazine publishing is that the iPad is going to save their industry. Will it?