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Thursday, April 23, 2009
Kinda cool that companies are now posting internal policies publicly . Not surprising - it goes a long way to protect the company from fallout if/when staff do ignore the social media guidelines in place.
Media companies: For Journalists entering into public debate [link]
Managing staff who participate in social networks.
This list also includes policies called; Staff blogging policies, enterprise social network guidelines, Employee Blogging Policies, Staff engagement in online communities, and so on.
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Wednesday, August 12, 2009
Recently I wrote a post that received a lot of attention - more than I would have expected: How I use social media . At At the end of the post, I promised to write about WHAT social media I currently use. started making a list of all the social media I use. So here it is.
I
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Tuesday, August 4, 2009
This afternoon I’m spending a half hour on a Skype video conversation to share a bit of how I use social media. figured it would be good to exercise my memory a bit and unearth some of the key stories that led me to to my social media use today, and perhaps surface some of my patterns. The history approach also shows that while the term “social media” was not in play when I jumped in, the social use of online media has been growing for many years - well I These roots are significant because our patterns of use, our ways of embracing or rejecting technology
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Monday, April 6, 2009
For Public Relations who are concerned about Crisis Communication in Social Networks and are responsible for Social Media Training across the organisation.
Using the company’s mobile phone to watch YouTube videos? Approach the directors or IT dictators and ask why social media is blocked. Facebook banned in the workplace? LinkedIn blocked because it’s an excellent jobsearch tool?
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Wednesday, May 13, 2009
With the publication this month of the Internet Advertising Bureau’s ‘ Social Media Ad Metrics Definitions’ , it seemed a good moment for me to write about the thorny subject, and have a look at some of the controversy around the measurement of ROI in social media. The ROI within social media has long been a bone of contention, and seems likely to become ever more so, with the equally lightning spread of both social media use and savage budget cuts. I’ll ll return to the IAB’s publication later, but in the meantime, let’s take a look at the background into which it appeared.
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Sunday, January 4, 2009
I’m Not Actually a Geek May 11, 2008 Do Companies Need Social Media Managers? Filed under: mba — Tags: enterprise 2.0 , social media , web 2.0 — Hutch Carpenter @ 9:38 pm There are few institutions in the modern world that are not being transformed today by social media. Shel Israel, Global Neighborhoods, 5 New Social Media Turn-ons for me. Encouraging use and engagement with [social] tools is an area that all organizations find they have a need for at some point and time. Use of these tools and engagement by people in an organization often does not happen easily.
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Sunday, November 22, 2009
In this episode of Social Media Business podcast, the concept of freemium is introduced – what it is, how Flickr, LinkedIn, SecondLife are making millions of dollars from giving stuff away for free. This podcast comes from an overview of social media monetization revenues presentations and courses that I’ve been running for the last few years.
Freemium Revenues: We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it?
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Sunday, June 22, 2008
About Contact Web Strategy Vault Web Strategy by Jeremiah Owyang | Social Media, Web Marketing Jeremiah Owyang discusses how web tools and social media enable companies to connect with customers Instant Communities: List of companies that provide Web Collaboration Suites or Platforms July 20th, 2007 | Category: Industry Index , Collaboration , Enterprise Web , Intranet , Web Tools , Social Media Need to build an online community that collaborates? I get asked by a lot of folks
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Thursday, April 12, 2007
Blog Report Card Is your company ready to blog? @Knowledge Carey Listening and Participating_Social Media Marketing White Paper Marketing Profs Make Nice With Bloggers Portland Buisness Journal - Blogs Restore Personal Elements To Marketing By Toby RSS Beyond Blogs Announcing:The Biz Blog Profile Series
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Wednesday, April 22, 2009
Courseware for Social Media Workshops
COURSEWARE: Social Media PR Crisis Communication
I’m also setting up SocialWebForum for students/clients/companies to ask questions on social media and courses. If you really need to slap your company logo all over the front page, or edit it for some non-nefarious purpose, just email me so I can confirm the licence change for you. I’m going to gradually, as time permits, migrate all my courseware across to the new format, offer it for free download under Creative Commons for download (lulu or scribd ), or physical colour workbooks via publish on demand Lulu ( [link] ) .
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