The case study below provides some real data (often missing in social media case studies) that shares what we all did and how well it worked. We also have some exciting new releases to make to the main Protect The Human website in the next few weeks, and another case study (Obama’s First 100 Days) to share. Tags: Uncategorized activism Amnesty bebo myspace campaign case study Made by Many has worked with Amnesty UK since January ‘08, and helped them design and build ProtectTheHuman.com - their digital activism community. ProtectTheHuman.com

Read more of our Social Media Case Studies ...Tags: Tags: Innovation Matt Rhodes Social Media Social media case studies cocreation facebook flickr FreshNetworks ideas ideation innovation lego lego click legoclick social media social media case study Social network Twitter Virtual community YouTub Image by Kaptain Kobold via Flickr LEGO is a brand that many people are very passionate about, a brand people love and we’ve written before about how they use segmentation to engage their consumer base from children to enthusiasts

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Inside out A view from deep inside the intestines of a global company Blog About My articles New BT social media case study (12/09/08) BT Web 2.0 adoption case study (I wrote the below article as a case study of BT’s experiences to date with the adoption of social media tools - it was published in the November 07 edition of Employee Engagement Today magazine) Taking the ‘social’ out of social media   The power of social software is undeniable in the free, anarchic

Inside out A view from deep inside the intestines of a global company Blog About My articles New BT social media case study (12/09/08) BT Web 2.0 adoption case study (I wrote the below article as a case study of BT’s experiences to date with the adoption of social media tools - it was published in the November 07 edition of Employee Engagement Today magazine) Taking the ‘social’ out of social media   The power of social software is undeniable in the free, anarchic

Sabre Town case study Document Actions Employee social networking ? Sabre Town case study By Toby Ward ? Skip to content. Skip to navigation Planning.

That’s a quote taken from one of his recent blog posts titled: " The Impact of Corporate Culture on Social Media (IBM’s Case Study) ", where he introduces one of his latest slide decks that he has used to present at the Social Networking Conference in Miami that took place last week. Then to conclude such an excellent piece of work, here is another quote from him from that same " The Impact of Corporate Culture on Social Media (IBM’s Case Study) " post that sums up, pretty nicely, all what he said during the event and what I have been saying all along with

Read more of our Social Media Case Studies ...Tags: Tags: Customer engagement Innovation Matt Rhodes Social Media Social media case studies Social networks Brand co-creation Crowdsourcing Design Energy Brands facebook Facebook Connect FreshNetworks online communities Product design vitamin wate Vitamin Water’s latest flavour, launching in March this year, was developed and named by the brand’s Facebook fans. The black cherry and lime flavoured drink will be called ‘Connect’ and one Facebook fan, Sarah from Illinois, won $5,000 for

In 2003, I was working on the community team at The LEGO Company, the maker of those fantastic and wonderfully ubiquitous plastic interlocking bricks. During this period I had a unique challenge of trying to convince my colleagues, smart folks who were solely focused on kid oriented programs and projects that there was value in working with the Adult Fans of LEGO (AFOL). I

Blackberry I just came across this case study about Blackberry from eConsultancy , about how to make listening and responding more efficient. Johnson for Hurry up the customer has a complaint , eConsultancy , Marketing Mystic and Paul Chaney in Social media Listening is the new marketing for these case studies. Got any more good 'listening and acting' case studies? It’s really helpful to look at what some good examples of what companies are doing with their listening skills: deflecting customer anger, researching new products, or correcting mis-information.