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was interviewed recently for a piece on using Linkedin for networking. The article was looking specifically at how pharmaceutical executives could benefit from the kind of networking opportunities that Linkedin can provide. You can read the full article in the latest edition of Pharmaceutical Executive Digest Europe , but the interview got me thinking about the ways in which people can use Linkedin as a networking tool, and also how you can gain some (but not all) of the benefits that you would get Image via CrunchBase I

In prior posts you will find similar information about LinkedIn and Twitter. the prior posts in this series, I likened LinkedIn to a Chamber of Commerce mixer - a place that is intended for networking that is all business. Unlike LinkedIn, where you can also post a profile and initiate discussions, Facebook is casual, friendly, informal. This is the last of a three-part series on the three big social networking sites, to help readers understand what the difference is between them. These posts are intended to help you navigate the terrain of these seemingly foreign

The Media Buyer Planner reported that the study found that Twitter, blogs, LinkedIn and Facebook - in that order - are the top four social media tools used by marketers. It is nice to see blogs up there. As I written many times, I think Twitter and blogs complement each other. Here is another study on the growing use of social media in marketing. In a survey, Social Media Marketing Industry Report , by Michael Stelzner with almost 700 responses an overwhelming majority (88%) of marketers say they are using some form of social media to market their business, though

Widgets are, hence, little blocks of information which can be added to a blog, mostly in the sidebar. Almost any kind of information can be widgetized and offered in a blog as an additional feature. Why widgets are important and how they can spice up your blog Blogs alone are nice, but with widgets you can upgrade your blog to an information portal and stimulate interactivity. This is a joint post together with Christian Kreutz , which we co-created in a google doc . (mine mine is a little longer though) 1.

These days it seems everyone is talking about Facebook and Twitter and LinkedIn. There are many good sites and blog posts for explaining the basics of how to use Social Media, especially in the Community Benefit world.  I recommend John Haydon’s blog as one that teaches the basics of Social Networking to Community Organizations at a level that is simultaneously 101 Level and not condescending - a great gift!) Some people are on one, but not others. Some are on none, and are befuddled.  “Even if I think it’s a good idea to use Social Networking

BLOG Clay Shirky on Helping tools like LinkedIn), how can Tags: Blogs & Bloggin Helping People Find You, Content as Mere Conversation Fodder, Letting Users Users Identify Their Needs, and the Formula for Effective Social Networking Networking Back to

clarifying by reading and writing comments, and trackback/linkback blog posts Google Blog Search (also Technorati , Backtype ) is similar to PageRank - but the point here is that the content is blogs which are a social ecosystem where you have distributed conversations (trackbacks/linkbacks), and leave comments * Social search is resurfacing as a hot topic of late , due to how effective Twitter has become in helping you find information, and how it is close to how we source information in the offline world (via our network). Twitter is being differentiated by being

A while back I blogged about the possibility of networks and blogospheres cutting into the need for communities. Stowe Boyd has more on this “ shift ” that may be a big cognitive reason that when it comes to individual learning on a topic, networked sharing is cutting into the ease of learning over CoPs: “Contrasting group forums with blogging is a good example in which to make the distinction between group- and individual-oriented social tools. I believe this is happening a great deal, as now people may have a more purposeful or ideal way of achieving their

Facebook , MySpace , Twitter , LinkedIn and Ning are ranked 4th, 11th, 25th, 89th and 154th among all websites in the world, respectively. Facebook , Twitter , LinkedIn , and the Ning family of social networking sites are the most popular social networks with wide business appeal. have taken the time to position my self on Facebook, Twitter, LinkedIn, and Ning, with approximately The rapid growth of Facebook and Twitter has created lots of excitement. Alexa ranks the world’s most popular websites.