For the second in our series of Online Community Examples , we move on to look at online communities in the retail industry. Wal-Mart have a chaquered history with social media (the infamous Wal-Marting Across America campaign, for example), but they are doing some great things at the moment. One good example of building a small but powerful online community is Elevenmoms . Online communities in the retail industry In an economic downturn, we’re seeing a real shift in retail shopping  patterns.

A busy week at FreshNetworks has meant that we’re a little later than expected  bringing you the third in our series of Online Community Examples . After looking at examples in the retail and automotive industries, this week we are looking at examples from the not-for-profit sector. There are many great example of not-for-profits using social media and it is sometimes the case that this sector can Online communities in the not-for-profit sector There are many reasons for this: the financial pressures are different, there is a real need to engage people

It is a couple of weeks since our last set of online community examples , with trips to the Marketing 2.0 But we’re returning today with a great set of examples from the healthcare industry. Online communities for healthcare can provide real insight and real support as the examples below show. Conference in Paris and Web Mission 09 in San Francisco taking up much of our time and space on the blog. Online communities in healthcare

quick glance at Amazon.com, for example, showed that the site had sold thousands of copies of a book that had only 12 reviews, meaning that less than 1% of customers contribute reviews . How anybody can write that many reviews — let alone read that many books — is beyond me, but its a classic example of participation inequality. For example, Netflix lets users rate movies by use it.com Alertbox Oct. 2006 Participation Inequality in Social Design Jakob Nielsen sAlertbox, October 9, 2006: Participation Inequality: Encouraging More Users to Contribute

In 2008, I published a vendor product catalog that has details of over 50 of the vendors, beyond these listed descriptions. Update: Feb 2008, now acquired by ONEsite) SiteLife from Pluck Pluck already has some other products this could be interesting. Affinity Circles This seems to have quite a few educational clients, interesting. Kick Apps White label hosted version. Web Crossing Social networking and collaboration suite. Crowd Factory “Platform that allows you to create a social network site similar to MySpace” CollectiveX Doesn’t

For this week’s instalment in our series of online community examples we turn to the financial services industry. There are some really informed examples of social media by financial services brands and below are three great case studies of online communities in the industry from around the world. This turns the competition into an example of real consumer co-creation . Online communities in the financial services industry There’s no escaping the fact that the financial services industry has been hit hard by the current economic climate.

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This is a brief report and things we learned about the experimental ‘knowledge networking’ and ‘social reporting’ facilitation work done at Online Information 2008 , co-authored between David Wilcox and Emma Wallace and me. Media Sandbox report, November 2008) There’s an example here . We worked with Lorna Candy and the team at Incisive Media to help them provide more networking opportunities for delegates and speakers before and during the conference, online and offline, using different tools. Background:

on Facebook is ‘infantilising’ the human mind Liz Strauss on Blog It, Earn It - Barter Based Blogging Converge magazine on Recovery.gov: Off to a slow start allison on Coworking – Making Lonely Freelancers Yesterday’s News Wikinomics» Blog Archive » Blog It, Earn It - Barter Based Blogging on The netGuide Wiki collaboration leads to happiness Posted March 26th, 2008 by Anthony D. presented this slide during a talk I gave at Nokia today and someone pointed out that the happy faces on the left

Thanks Connie ([link] for bringing me to this post. jeremiah_owyang November 25th, 2007 9:23 am To clarify Shashib The community manager is getting the requirements FROM the community. Ideastorm is an example of the dell community team implementing a tool (under the umbrella of the community program) to obtain customer requirements. Of course, the examples you’ve used to get this description are all about evangelizing: Microsoft, LinkedIN, SimplyHired. About Contact Web Strategy Vault Web Strategy by Jeremiah Owyang | Social Media, Web Marketing Jeremiah Owyang discusses how web tools and social media enable companies to connect with customers The Four Tenets of the Community Manager November 25th, 2007 | Category: Community Manager , Community Marketing , Web Industry Summary The budding Community Manager industry holds 4 tenets; these values resonate as a common thread within the role.