Trending Sources

Advanced Social Media Course – August Sydney 2015

Laurel Papworth- Social Network Strategy

Shares Looking for an advanced social media course in Sydney ? Social Ads : Facebook, Twitter, YouTube cards and embeds and … help!

2015 143

How to Write a Social Media Press Release #socialmedia

Laurel Papworth- Social Network Strategy

What are the Main Features of a Social Media Press Release? About statements on corporate social responsibility, company history, stories.

2015 154

List of 3rd Party Social Media Tools #Blab #socialmedia

Laurel Papworth- Social Network Strategy

When looking at Social Media tools around automation or scheduling, choose from the following. Queue updates with Social Oomph (Evergreen).

2015 130

6 Reasons Your Business Doesn’t Need Social Media

Laurel Papworth- Social Network Strategy

The Top 6 Reasons why a business doesn’t need social media. Discussion on Social Media for a B2B consultant. Maybe 2 Tim Tams!

2016 124

Social Media Online Courses and Training

Laurel Papworth- Social Network Strategy

Shares My online courses are on Udemy  – please scroll down to “teaching” – to join the 3000+ social media students undertaking my courses! How to Automate, Autoschedule and AutoFollow on Social Media : . Play with automation software combined with social media dashboards to autofollow and unfollow on Twitter.

2015 118

How to Write a Social Media Strategy in 9 Steps

Laurel Papworth- Social Network Strategy

Do you have to write a social media strategy for a client? Videos Covers Course Content: Client Brief x 4 and Social Media Strategy Steps x 9 .

2015 151

Quiz: Social Media and Voice

Laurel Papworth- Social Network Strategy

And if engagement sucks, social media pays it no never mind. Online Communities social media funny videos voice Competitions etc.

2014 91

CEOs Don’t Understand Social Media The Australian

Laurel Papworth- Social Network Strategy

The backlash on Myer’s Facebook Page, the tweets from the public and celebrities alike on Twitter, and other social media sites was staggering.

2013 133

The Untold Costs of Social Networking


But that’s where the problem lies, what I call the untold costs of social networking. Why?  as in ‘what’s the purpose of that new  social tool?’

2016 96

Vanity Killed the Social Media Star


Our social network.  It all comes down to vanity , unfortunately. Or, Yikes! Where did we go wrong? Very sad, really. times? You see? Not me.

2016 95

RSS Extensions for Browsers & Social Media Dashboards

Laurel Papworth- Social Network Strategy

howto social media Workshop Notes Chrome extension Facebook feedly Firefox addon Internet Explorer monitoring netvibes panels rss Safari Twitter

RSS 121

Social Business – *The* Ecosystem


The ones who soon enough would be able to claim “ Yes, I was there! I was part of that social transformation. Social: The Human Web.

2012 90

Brands trolling the trolls in #Social Media

Laurel Papworth- Social Network Strategy

Shitstorm social media brands negative criticism trolls In my 8 ways to deal with trolls and negative criticism , (1000+ retweets!)

2014 107

The Fallacy of Social Networking


Thanks much for the recent concerns shown upon out there through various social channels. Social just for the sake of social is now dead.

2012 108

The Rise of Trollmarketing and Trashtweeting on Business Social Media

Laurel Papworth- Social Network Strategy

Using trolling as a marketing campaign on social media. social media brand wars campaign Marketing trolling trollmarketing And unusual.

2014 139

Australian Journalists and Social Media Influence

Laurel Papworth- Social Network Strategy

Forbes Magazine recently very kindly named me in the global Forbes Top 50 Social Media Influencers. From PeerIndex. What do you think?

2012 141

Social Media Strategy Course – Valentine’s Day Competition

Laurel Papworth- Social Network Strategy

For the students of my new Social Media Strategy course here’s a little competition for you around Engagement, conversation diary/calendars etc.

2015 93

Social Media at Work


This time around Social Media @ Work. Innovation Knowledge Management Knowledge Tools Learning Personal KM Productivity Tools Social Computing

How 2nd Screen Apps killed off Television Advertising – Social Media TV

Laurel Papworth- Social Network Strategy

Both types of shows have higher interaction on social sites during Ad breaks rather than during the shows. . Imagine the big game is on.

Why Social Business Keeps Failing to Deliver


and Social Business are one of the main culprits why it’s taking us all so long to recover from this financial crisis? What if E2.0

2012 140

How to Do a Social Media Strategy- Workshop

Laurel Papworth- Social Network Strategy

Social Media Strategy Course (not tactical implementation of a Facebook Page!). Social Media strategy template to use at work. Shares.

2014 113

Traditional Media brainwashing Australians about Social Media

Laurel Papworth- Social Network Strategy

Telephones don’t stalk children, Social Media doesn’t intimidate them either. People do. Investigate People. See what happens?

Dear Social Business Evangelist, Where Art Thou?


mean, I believe that social business evangelists, in general, are still breathing those very same traits I just mentioned above, but where are they?

2012 123

Why So Many Social Change Organizations Struggle

Alchemy of Change

When nonprofit organizations with issue-specific, niche missions organize themselves around individual donor fundraising, it creates waste, dysfunction and drains power away from real social change. Social Change attention donor engagement fundraising nonprofit philanthropy social change

2012 93

Four Types of Status Updates for Improving Social Media Engagement on Facebook and Twitter

Laurel Papworth- Social Network Strategy

Or everything feels a bit “corporate”speak in a “social” space. Definitions in Social Media. Social Objects.

2013 138

Twitter is Not a Social Network

Alchemy of Change

Just because a service connects people doesn’t automatically mean we should call it a “social network.&# There, I said it. Windows?

Finish This Sentence: Social Media is…

Laurel Papworth- Social Network Strategy

It never ends well – either ignored or turned vile. Here’s some tips and warnings for beginner online community managers. . Much better.

2012 114

SEO vs SMO and how to TURN OFF Google Social Media Optimization

Laurel Papworth- Social Network Strategy

Search Engine Optimization has been hijacked by your friends and family (Social Media Optimization) and that’s a good thing. years?

2012 154

Social Innovation Labs

Networking Action

Anyone interested in transformation processes will find Social Innovation Lab Guide a must read.

2015 59

Financial Services and Social Media The Australian

Laurel Papworth- Social Network Strategy

If your financial services/advisor is not using social media, sack them. Perhaps they don’t realise social media is family and friends?

2013 87

Google+ Hints at a Social Media Marketing Revolution

Alchemy of Change

How often do you follow companies, organizations or products on social networks? Let’s hope not. What I Saw. ” What This Means.

Google 130

Social Business, Where Do You Stand?


And those who are there for the true social transformation of their entire business ecosystem (Both internal and external). Nothing. Zilch.

2012 117

List of 8 Social Media Anti Advertising Ads

Laurel Papworth- Social Network Strategy

What happens when the consumer fights back against the advertiser (using social media channels)? click to see the secret anti ad. Priceless. 4.

Reinventing Relationships with Social Business


Still think we are living on a Social Business Era? . “Channels (Social). IBM Innovation Learning Social Enterprise Travelling

UNICEF: They Just Don’t Understand Social Media

Laurel Papworth- Social Network Strategy

Sometimes Not for Profits and Charities diss social media to try and emotionally bully us into donating. Slactivism or Social Agency?

2013 131

List of 12 Top Social Media Podcasts in 2012

Laurel Papworth- Social Network Strategy

Here is a list I came up with – you might have more social media podcasts to add to the list. Social Media Business by Laurel Papworth.

2012 96

3 Day Social Media Intensive – Hands on! Sydney 2014

Laurel Papworth- Social Network Strategy

Shares Hiya, I’m running my last 3 Day social media intensive for this year, in December. very practical course with small group (about 10 people) – bring your laptop to set up tools for improving Facebook, Twitter, blogs, social media press releases, measurement, strategy, campaigns and so on. step Social Media campaigns.

2014 89

Social Media Monitoring Bookmarks and RSS

Laurel Papworth- Social Network Strategy

The Guardian Social Media section  [link]  OR  [link]. pz=1&ned=us&hl=en&q=social+media  or link].

RSS 75

Social Networking and Going Back to Basics


In “ Is Social Media Becoming a Vast Wasteland? The core aspect of social networking and the good old Web 2.0 Pinterest anyone?

2012 106

Becoming a Successful Socially Integrated Enterprise – The Long Journey


Social Computing Guidelines and why you would still need them. So, let’s see it:   . What’s your purpose?  . It’s theirs and theirs alone.

2016 83